À cause de l'automne

"À cause de l'automne" (English: "because of the autumn ") is the first single from the French recording artist Alizée's album 5. The single was pre-released on 28 June 2012, directly on Alizée's official website at 17:00 French time (CET).[2] The single was released on French iTunes and French Amazon.fr on 4 July 2012, also was released same at iTunes and in e-music stores around the world. Other download platforms list 6 July 2012 for the release date. The first public performance of the song was on RFM radio on 21 December 2012 where she sang the song in live broadcast.[3]

"À cause de l'automne"
Single by Alizée
from the album 5
Released4 July 2012
Recorded2012
GenreFrench pop
Length3:55
LabelJive Epic
Songwriter(s)Pete Russell, Thomas Boulard[1]
Producer(s)Alexandre Azaria
Alizée singles chronology
"Clara veut la Lune"
(2012)		 "À cause de l'automne"
(2012)		 "Je veux bien"
(2013)
"À cause de l'automne"
The second version of cover art for "À cause de l'automne" was released along the release of the official music video.

On October 6, 2018 a cover version by lowrence fitz was released.

Composition
The song was inspired by the autumn.

The original song was in English and titled Never Again[4][5] and was written by Pete Russell,[4][5] a British songwriter based in Liverpool. The original song came from DWB Music and when accepted by Sony Music Entertainment for Alizée's new single, Sony had the lyrics re-written by Thomas Boulard[1] in French with the new title but retaining the original music.[4]

Release

The pre-release of the single was divided in four phases, announced by Alizée. First, a video was released on Jive Epic's YouTube channel, with Alizée herself on the video in the studio.[6] The second phase was to release video on Dailymotion channel announcing "Live Chat" with Alizée. Questions to Alizée were possible to send via e-mail, Facebook and Twitter.[7] Third phase was announcement during "Live Chat" of the release of the single on the following day (28 June 2012).[8] Fourth phase was the actual pre-release, exclusively for those who subscribed to the newsletter on Alizée's official website.[9] The final release in France was 4 July 2012 on iTunes.

On the day after the pre-release, the cover art was revealed on Instagram and soon afterwards in various social media sites, also announcing the world-wide release of the single during the course of the following week.

Music video

The first music video was shot on 15 July 2012 in Corsica, directed by Laurent Darmon.[10] On 18 September, the music video was leaked out through PS3 VidZone. The following day, Jive Epic announced on Twitter that the leaked video is not the "official clip" of the song and that the official video would be released in late October.[11][12][13] Jive Epic and SME removed the original music video from all their streaming websites.[11]

In mid-October 2012, Sony announced that the second video will be filmed during early November.[14] The new version of the music video was finally filmed on 30 October 2012[15] in Paris. The video was directed by Arnaud Delord, the producer was Léo Hinstin[15] and Alizée's make-up was done by Bilitis Poirier. Originally scheduled to be launched on 6 December, the music video was released on Alizée's VEVO YouTube channel on 5 December 2012.

Reception

The song received positive feedback from foreign radio stations worldwide.[16]

Professional ratings
Review scores
SourceRating
RFM (customer value)[17]
Charts in FranceVery Positive[18]

Charts
Chart (2012) Peak
Position
French Singles Chart[19] 131
French International Download Singles Chart[20] 1
Russian Radio Play[21] 43

References
  1. "Alizée Art - The writer of À cause de l'automne is Thomas Boulard". Retrieved 2012-09-04.
  2. "Single A cause de l'automne (2012-06-28)". Alizee-forum.com. Retrieved 2012-06-29.
  3. "Alizée Art - Alizée at radio RFM – singing live A cause de l'automne". Retrieved 2012-12-21.
  4. "Alizée Art - Featured: Pete Russell - The composer of À cause de l'automne". Retrieved 2012-08-19.
  5. "DVB Music News".
  6. <https://www.youtube.com/watch?v=kJbtBm2_5mg>
  7. <http://www.dailymotion.com/video/xrqxol_alizee-a-un-message-pour-vous_music?search_algo=1>
  8. <http://www.dailymotion.com/video/xrt218_alizee-a-un-message-pour-vous-rec_music?search_algo=1>
  9. <http://www.dailymotion.com/video/xrtjpe_alizee-nouveau-single-a-decouvrir-en-exclu_music?search_algo=1>
  10. "Alizée Art - Music video of À cause de l'automne was shot today". Retrieved 2012-08-19.
  11. "Alizée Art - Jive Epic denies existence of the clip". Retrieved 2012-09-20.
  12. "Jive Epic on Twitter". Retrieved 2012-09-20.
  13. "Jive Epic on Twitter". Retrieved 2012-09-20.
  14. "More information about the album and the single". Retrieved 2012-10-17.
  15. "Filming the new music video". Retrieved 2012-10-17.
  16. "Francophonie Diffusion • Radio stations comments • ALIZÉE". Francophonie Diffusion. Retrieved 2012-11-09.
  17. http://www.rfm.fr/#/Programmes/Le-Meilleur-des-Reveils-RFM/Music-News/A-cause-de-l-automne
  18. http://www.chartsinfrance.net/Alizee/news-80464.html
  19. Top 100 Singles week of 1.20.08-26.1.08
  20. "Francophonie Diffusion • French International Music Download Charts". Francodiff.org. Retrieved 2012-11-09.
  21. "Основные параметры ротации трека на радиостанциях, работающих в системе". Tophit.ru. 2012-08-16. Retrieved 2012-11-09.
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