A.L. Monsohn Lithography

The A.L. Monsohn Lithographic Press (Monzon Press, Monson Press, דפוס אבן א"ל מאנזאהן, דפוס מונזון) was established in Jerusalem in 1892 by Abraham-Leib (or Avrom-Leyb) Monsohn II (Jerusalem, c.1871-1930) and his brother Moshe-Mordechai (Meyshe-Mordkhe).[1] Sponsored by members of the Hamburger family,[2] the brothers had been sent to Frankfurt in 1890 to study lithography.[3] Upon returning to Jerusalem with a hand press, they established the A.L. Monsohn Lithographic Press in the Old City of Jerusalem.

Abraham-Leib Monsohn
Abraham-Leib Monsohn in his fez as map-maker for the Ottomans in Jerusalem
Born	January 1871 Jerusalem, Ottoman Empire
Died	March 14, 1930 Jerusalem, Eretz Israel (Mandatory Palestine)
Occupation	Lithographer
Spouse(s)	Rachel-Leah Miriam (Honig) Monsohn
Children	David, Menachem Mendel, Yosef, Moshe, Shimon, Raytse (Barmacz)
Parent(s)	Yoel Yosef Shimon Monsohn, Gittel (Yofe) Monsohn

At first it was situated in Bab al-Huta; it was later moved to the courtyard opposite what is today the Old Yishuv Court Museum (Hebrew: מוזיאון חצר היישוב הישן) at 6 Or Ha-Hayim Street in the Jewish Quarter, where Abraham-Leib Monsohn lived with his family.[4] The press was relocated to the Mamilla section of Jerusalem, outside the Old City, and later to Yosef Ziv Street in the Tel Arza neighborhood.

The Monsohn Press produced about 300 color prints per day, the only color printing done at the time in Jerusalem. In 1894 they imported a new machine which could print 1,000 copies a day—a great advance in local printing. The founders of the Monsohn press produced Jewish-themed color postcards, greeting cards, Jewish National Fund stamps, and maps documenting the evolution of the Jewish settlement in Eretz Israel in the nineteenth-twentieth centuries; religious material such as decorative plaques for synagogues,[5] portraits of Old Yishuv rabbis such as Shmuel Salant, Mizrah posters indicating the direction of prayer for synagogues, memorial posters, and posters for Sukkot booths;,[6] color frontispieces for books such as Pentateuch volumes and the early song collections of Abraham Zvi Idelsohn (e.g., Shire Zion, Jerusalem 1908); artistic wedding invitations; and later, government posters;[7] and labels, packaging and advertisements for the pioneering entrepreneurs of Eretz Israel. The texts appearing in the Monsohn products were in several languages: Hebrew, Yiddish, English, German. Many of the brilliantly colored postcards and maps can be seen online,[8][9] as can the artistic invitations to his children's weddings which Monsohn published in the Jerusalem Hebrew press (e.g., that for his son Menachem Mendel Monsohn and his wife Zipporah in the 24 June 1914 issue of Moria).[10]

The Monsohn Press received special permission from the city's rabbis to print for Christians and Moslems, so long as the material could not be used to proselytize.[11] While Eretz Israel was under Ottoman control, Abraham-Leib Monsohn also printed the maps for the Ottoman military leader Djemal Pasha, in his headquarters in Mount Scopus.

For years, the Monsohn (later, Monson/Monzon) Press was considered the best and most innovative in the country—pioneering in such techniques as gold-embossing and offset printing, among others. Early items for tourists included collections of Flowers of the Holy Land (c. 1910–1918)—pressed local flowers accompanied by scenes from the Eretz Israel countryside and relevant verses from the Bible, edited by Jsac Chagise (or Itzhak Haggis), an immigrant from Vitebsk, and bound in carved olive wood boards.[12] Shortly after World War I Monsohn (now spelled מונזון) used zincography to produce the prints included in the Hebrew Gannenu educational booklets for young children illustrated by Ze'ev Raban of the Bezalel Academy of Art and Design and printed in Jerusalem by Hayim Refael Hakohen (vol. 1, 1919; vols. 2–3, 1920).[13] In 1934 Monsohn moved into the new, western part of Jerusalem, in a shop with four presses and 30 workers, including Abraham-Leib's sons, David, Yosef, Moshe and Shimon, and his daughter Raytse's husband, Abraham Barmacz. The concern did business with all sectors of the city's population, including Arabs, for whom they printed in Arabic. Among their clients were members of the Ginio, Havilio, and Elite families, and Shemen, Dubek, and other renowned national brands, manufacturing products such as wine, candies, oil, and cigarettes.[14] They also printed movie and travel posters, and government posters, postcards and documents, hotel luggage labels, receipts for Bikur Cholim Hospital and other local institutions, metal charity boxes, Melnik, Rosin & Co. (Jerusalem) embroidery designs (c.1900), and cloth covers for hallot. During the Tzena austerity period Monsohn was the exclusive printer of government coupon booklets.

Shimon Monzon (or Monson, b. 1907; son of Abraham-Leib II) and Shimon Barmacz (b. 1922; son of Raytsa Monsohn Barmacz [b. 1901]), recipient of the Yakir Yerushalayim award),[15] were responsible for the press in its final stage, during which it also produced Jewish National Fund calendars, posters for government and other agencies (e.g., Youth Aliyah), color maps, challah covers, illustrations of animals in the Bible, tourist brochures, full-color megilloth (e.g., for El-Al), and printed books, especially photo-offset editions of sacred works, of which they printed over 80 (e.g., Mishnah Berurah, 6 vols., 1950;[16] Miqra'ot Gedolot, 5 vols., 1955;[17] Ḥoq Le-Yisrael, 5 vols., 1956;[18] Shulhan Arukh, 2 vols., 1956–1957;[19] Zohar, 5 vols., 1958–1960;[20] Moreh Nevukhim, 3 vols., 1960[21]). In 1955 Shimon Monson also printed the 1955 first Jerusalem edition of Vladimir Nabokov's Lolita for the Olympia Press (2 vols.). The revolutionary Koren Publishers Jerusalem Bible was printed at the press of Shimon Monzon (Pentateuch, 1959; complete Bible, 1965 and later printings).[22] Unable to compete with larger, more modernized concerns, the Monsohn/Monzon Press closed in 1992. A grandson of the founders helped establish Keter Press, printer of the first edition of the Encyclopedia Judaica and still one of Israel's leading printing establishments. Shimon Barmacz's son, Mordechai (b. 1948), established the Hebron Press in Kiryat Arba. Elyakim Monzon (b. 1927), son of Abraham-Leib's son Yosef (b. 1903), also engaged in printing. Moshe Monzon (b. 1958), grandson of Abraham-Leib's son Moshe, produces artistic tapestries. The prints produced by the A.L. Monsohn Lithography are today sought by collectors the world over.

References

1. Grayevski, Pinḥas (1930). Osef temunot (albom) mi-yelide ha-aretz: rabbanim, ḥakhamim u-sofrim, ‘asqane ha-ṣibbur. Yerushalayim : Pinḥas Grayevski.
2. ""The Holy Land: Letters from Jerusalem," Ha-Melitz, Jerusalem, 19 September 1897".
3. Monzon, Shimon; Gavish, Galia; Appleton, Judith (2009). A. L. Monsohn Print, 1892-1992: Baramatz - From Lithography to Offset : [exhibition catalogue]. Jerusalem : Isaac Kaplan Old Yishuv Court Museum.
4. Grayevski, Pinḥas (1930). Mi-ginzei Yerushalayim,ḥoveret 6,pp. 29-30. Yerushalayim :Tsiyon.
5. Sarfati, Rachel (2002). Offerings from Jerusalem: Portrayals of Holy Places by Jewish Artists. Yerushalayim : Muze’on Yisra’el.
6. Fischer, Yona; Peled, Haviva (1979). Omanut ve-umanut be-Erez-Yisrael ba-meah ha-tesha-‘esreh. Yerushalayim : Muze’on Yisra’el.
7. "Molly Abramowitz, "The Mysterious Case of the Haganah Posters," Na'amat Women, Summer 2009, 12-15" (PDF). Archived from the original (PDF) on 2015-05-18.
8. "Zvi Kadesh Monsohn Edition".
9. "Map of Eretz Israel". Archived from the original on 2016-03-03.
10. ""Invitation to wedding of Menachem Mendel Monsohn and Zipporah Yehudith Silberman," Moria, Jerusalem, June 24, 1914".
11. "Making an Imprint".
12. "Flowers and Views of the Holy Land".
13. Bibliography of the Hebrew Book.
14. Monzon, Arye (2007). The Monzon Family History in Jerusalem. Jerusalem : The author.
15. "Pre-State Fighter Shimon Barmatz Dead at 87".
16. Bibliography of the Hebrew Book.
17. Bibliography of the Hebrew Book.
18. Bibliography of the Hebrew Book.
19. Bibliography of the Hebrew Book.
20. Bibliography of the Hebrew Book.
21. Bibliography of the Hebrew Book.
22. Bibliography of the Hebrew Book.