Alexandra Mary Hirschi
Alex Hirschi (born 21 September 1985, known as "Supercar Blondie") is an Australian social media celebrity, presenter, and vlogger based in Dubai, United Arab Emirates. She is best known for her automotive videos, which she posts on a regular basis on Facebook, Instagram and YouTube. Her Facebook page has more than 31.9 million followers,[1] her Instagram over 7.7 million followers,[2] and she has over 4.93 million subscribers on YouTube. According to Socialbakers, her Facebook page was globally the fastest growing auto page in 2018.[3]
Alexandra Mary Hirschi | |
---|---|
Alexandra Hirschi, also known as Supercar Blondie | |
Born | Alexandra Mary Darvall 21 September 1985 Brisbane, Australia |
YouTube information | |
Spouse(s) | Nik Hirschi |
Channels | |
Genre | Automotive |
Subscribers | 5.26 million |
Total views | 414 million |
Updated: 28 December 2020 | |
Website | supercarblondie |
Personal life
Born in Brisbane, Australia, Hirschi had a passion for cars at an early age. The first car she owned was a Mitsubishi Lancer.[4] Hirschi studied Journalism & Business at Queensland University of Technology before moving to Dubai in 2008. For 9 years, she was a newsreader and presenter for a talk radio show on Dubai Eye 103.8,[5] where she interviewed many celebrities including John Travolta, Jake Gyllenhaal and Liam Neeson.[6][7] In 2018, she left the radio show and became a full-time influencer on social media.
Career
Hirschi's social media presence allows automotive brands like Bugatti and Ferrari to advertise their products through her. Instead of being an automotive journalist, she states that she provides "insight into the supercar culture and what it’s like to drive these incredible cars in a light, fun way."[4] Being one of the few women in supercar culture, she also opens up the demographic for these vehicles.
In March 2018, Arabian Business listed her as one of the 50 Most Influential Women In The Arab World,[8] and it nominated her in 2019 as one of Top 30 most influential women in the Arab world.[9] Also in March 2018, Esquire Magazine Middle East named her Influencer of the Year.[10]
She appeared on Germany's free to air TV RTL II on the car show GRIP Das Automagazin on 10 June 2018, co-presenting the one-off Bugatti L'Or Blanc and the La Ferrari Aperta.[11]
In January 2019, Broadcasting & Cable announced Hirschi will be hosting their new car TV show Car Crews.[12] The show is released on Insight TV and focuses on uncovering different car cultures across the United States.[13]
She drove the official Batmobile from the feature film Batman (1989).[4]
In 2020 Hirschi won a Shorty Award for Breakout YouTuber.[14]
Filmography
Television
Year | Film | Role | Notes |
---|---|---|---|
2018 | Grip | Herself | Episode: Dubai |
2019 | Top Gear | Herself | Episode: Dubai |
2019–present | Car Crews | Host/Herself | 7 episodes |
See also
- Australian bloggers
- Supercar
References
- "Supercar Blondie". Facebook.com. Retrieved May 14, 2020.
- "Alex - that girl with the cars (@supercarblondie) Instagram profile". Instagram.com. Retrieved May 14, 2020.
- "Fastest-Growing Auto Pages". socialbakers.com. Archived from the original on April 22, 2018.
- "Supercar Blondie: The Female Supercar Driver Whose Instagram Account Is Rocking Dubai". Archived from the original on November 14, 2017.
- "Berner auf Ueberholspur". 20min.ch.
- "Youtube mujer sorprendida ferrari". elcomercio.pe. Archived from the original on April 23, 2018.
- "Il regalo di valentino per supercar blondie". gazzettadiparma.it. Archived from the original on April 23, 2018.
- "50 Most Influential Women in the Arab World". arabianbusiness.com. Archived from the original on April 22, 2018.
- "The 30 Most Influential Women in the Arab World 2019". arabianbusiness.com. February 2019. Retrieved October 11, 2019.
- "We're celebrating the biggest Influencers in the Middle East". esquireme.com. Archived from the original on April 22, 2018.
- "Vorschau: Matthias Malmedie trifft 'Supercar Blondie' in Dubai".
- "Insight TV Unveils New Car Show Hosted by Global Social Celebrity Supercar Blondie". NextTV. March 11, 2019. Retrieved June 25, 2020.
- Dams, Tim. "Q&A: Alex Hirschi, aka Supercar Blondie and Insight TV host". IBC.org. Retrieved January 22, 2020.
- "12th Annual Winners". shortyawards.com. Retrieved May 14, 2020.