Amber Dalton

Amber Dalton is an American pro gamer, the co-founder of PMS Clan Inc.

For the Canadian artist and printmaker named Amber Dalton, see Articulate Ink.
Amber Dalton
NationalityAmerican
Other namesAthena Twin
OccupationComputer gamer

Dalton is from San Antonio, Texas. A pro gamer (under the alias "Athena Twin"), in 2007 she was ranked in the top 10 players of Fight Night.[1] In 2002, with her twin sister, Amy Brady, Dalton co-founded PMS Clan Inc., one of the oldest and largest competitive gaming communities for women. It was once the largest clan for the Xbox Live platform.[2][3][4][5] In the present day, it has 57,588 unique members. Topics in the PMS Clan forum include: Tech talk, clan pages for various games, and sub-subsections for PC, PlayStation and the Xbox for discussing various games. Dalton handed over the management of PMS Clan to Regina Wu in 2013.[5][6] She has been the main face of the clan; in 2005, MTV had her demonstrate the Xbox 360 console,[7] and Next Generation Business named her one of the "Game Industry's 100 Most Influential Women" for the organization's work at dispelling stereotypes about women in gaming and creating a safe space for female gamers.[8]

Dalton left a job in finance to concentrate on pro gaming and to run PMS Clan, which she self-funded until she attracted sponsorship and incorporated.[1][2] Since 2011, she has worked at Twitch, where she is director of Marketing Events.[6][9]

References
  1. Pham, Alex (September 7, 2007). "Women carve out place in the video game space". Chicago Tribune. Tribune News Services: Los Angeles Times.
  2. Thompson, Isaiah (February 8, 2007). "Got Game". Miami New Times. Retrieved March 9, 2016.
  3. Castellanos, Melissa (November 13, 2007). "Women Stepping Up Their Game". CBS News. Retrieved March 9, 2016.
  4. Gladstone, Darren (August 28, 2008). "Casual Friday: LAN Party Survival Guide". PC World. Retrieved March 9, 2016.
  5. Truong, Alice (November 22, 2013). "The Girl Gamers Of PMS Clan Can Pwn You Any Time Of The Month". Fast Company. Retrieved 9 March 2016.
  6. Nunneley, Stephanie (August 27, 2013). "Twitch announces massive PAX Prime schedule". VG247. Retrieved March 9, 2016.
  7. Drumming, Neil (September 9, 2005). "Meet the new queens of the 'Halo' tourney". Entertainment Weekly. Retrieved March 9, 2016.
  8. Zaremba, Jutta (2012). Fromme, Johannes; Unger, Alexander (eds.). "The Gender-Offensive: Female Gaming Cultures Between Shooters and Marketing". Computer Games and New Media Cultures: A Handbook of Digital Games Studies. Dordrecht / New York: Springer. p. 458. ISBN 9789400727779.
  9. "A Day in the Life at Twitch – Amber Dalton, Director of Marketing Events". Official blog. Twitch. August 4, 2014. Retrieved March 9, 2016.


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