Anina (model)

Anina, also known by the pseudonym Anina.net,[1] is an American-born German international fashion model, conference speaker, blogger,[2] fashion technology innovator, wearables developer, and event producer. She is listed as #7 in Top 100 Women in Wearable and Consumer Tech.[3] Anina is CEO and founder of 360Fashion Network, a network of fashion professionals bringing the latest technologies to the fashion industry.[4][5][6] Anina evolved from a model to a fashion industry pioneer when she developed Intel Curie-powered shape-shifting robot dresses showcased on ABC7News.[7][8] Anina went on to develop for Intel[9] the 360Fashion Network's smart gloves worn by 162 dancers on CCTV's Chinese New Year Festival Gala show, "Spring Wind" performance.[10][11] The smart gloves are powered by Intel's Curie with the LED light pattern generated using gesture recognition.[12] PBS Television shot a documentary about Anina interviewed by Robert Cringely at the start of 360Fashion Network as the first fashion blogger network. PBS Television's Nerd TV[13] interviewed Anina as the 9th guest and first woman in the series about the future of mobile technology. CRI Radio in China filmed a documentary titled "My China Life".[14] CNet wrote, "In blogs, and Anina, we trust"[15] citing her as one of the star attractions at Les Blogs 2.0.

Anina Net by Thomas Paquet

In the summer of 2019, Anina and 360Fashion Network hosted Diversity Meets Technology online summit kicking off the launch of 360Fashion tech maker kits at New York Fashion Week and robotic dresses at Melange Fashion show on September 6, 2019.[16] The diversity and technology online summit is the first of its kind exploring the topics of diverse technologies and people in fashion, technology, business, and innovation, with leaders from the tech and fashion industries including Sandy Carter, Anina Net, and Elliot Carlyle, and many others.[17]

On March 21, 2019, the Museum of Science and Industry in Chicago launched "Wired to Wear," an exhibition featuring 1000 wearables including a wireless charging wallet in hot pink developed by 360Fashion Network and designed by Anina Net.[18] The 360Fashion Network charging wallet in hot pink is named "The Sandy" after Sandy Carter, an American business woman, speaker and author.[19] It was with the help of fashion tech pioneers like Anina Net that MSI museum curators were able to understand what fashion technology is about and also know which key partners they needed to connect with, in the fast-moving tech space.[20] The MSI Chicago Museum shop is also selling 360Fashion Network's products: Urban Mobility Scarf, MetaGem Smart Notification Ring, iLLUMINATED JEWELRY, and LED Ribbon.[21]

Several of Anina's fashion technology products are showcased at Target Open House in San Francisco, CA, including a wireless charging wallet, 360Fash Tech Kit, and Smart Safety Ring.[22] The 360Fash Tech Kits are for fashion designers who do not code or solder to create smart garments and accessories with 360Fashion Network's out-of-the box solutions.[23]

Anina has spoken at AWS Re:Invent,[24] SXSW,[25] Le Web,[26] Ignite@LeWeb,[27] DLD Conference,[28] Webbdagarna,[29] Wearable USA,[30] Printed Electronics USA,[31] FASHIONTECH Berlin,[32] Fashion Futures Korea,[33] AVANTEX PARIS,[34] Software Engineering Conference,[35] ChinaConnect,[36] The Tax office of the Netherlands,[37] The Arts Plus Conference,[38] Codame Art+Tech,[39] Hardware Massive,[40] and Les Blogs.[41]

She has a following in China.[42][43] China Central Television awarded her "China's top foreign model" in 2009.[44] She also has her own line of Anime-inspired clothes, "aninaMINEme"[45] and NFC cuffs to easily exchange information while shaking hands.[46] Anina Net has never stopped investigating and educating brands, officials, and consumers about the growing opportunities of the quickly evolving wearable technology market in China.[47]

Anina.net also produces large fashion technology events in Asia[48] such as the 360Fashion&Tech Expo (in its 5th year)[49][50] together with the China National Garment Association CHIC show, which has over 125,000 people in attendance[51][52] and the first high tech runway fashion show in China at the Mobile World Congress, Shanghai.[53][54] She produced the IBM 360Fashion & Tech Innovation Awards in the United States in November 2015,[55] though her first exhibition was in 2004, called "a new kind of supermodel" at Molière's house in Paris under the art posthume movement.[56] Anina was the first model blogger, starting in 2004 with a documentary filmed on her by Nouvo CH TV in Paris.[57][58] In 2005 her modeling agency gave her an ultimatum to stop blogging. She refused to quit, and so was forced to join another agency.[59][60]

Anina.net brings designers and technologists together to create one-of-a-kind designs for exhibition such as the Robotic Dress, laser dresses, LED bags and gloves, solar powered bags, 3D printed prosthetics, redesign of robots and mobile apps.[61]

Events produced
Year Title Notable Designers and Technologists Notable Collaboration Attendance
2017 360Fashion & Tech “Visibility and Mobility” Exhibition, Detroit Michal Starost, RFactory, Azrael.YM, VR Guy, Carly Rose the Label Detroit Garment Group, Lear Corporation 150
2017 360Fashion & Tech Forum

How to Merge Fashion and Technology, Beijing

 Azrael.YM, Biman Najika Liyanage China Fashion Group, ESMOD Beijing 50
2016 360Fashion & Tech "Fashion Tech Day” Exhibition, Workshops, Forum, Amsterdam Michal Starost, RFactory, Moon Berlin, Pauline van Dongen, Ineke Siersema, Miranda Hoogervorst Fashion Technology LAB, Amsterdam University of Applied Sciences, Makerversity Amsterdam
 150
2016 360Fashion & Tech Event at Beijing Design Week: The Future of Fashion Technology: How Fashion Designers are Creating Intelligent Clothing, Beijing Mitch Altman, Yaxia Liu, Ph.D., Wu Yingnan, Li Ying, Paclantic, Bejing Design Week


Beijing Institute of Fashion Technology, Tsinghua University, RFactory, Sunlectric Co.,Ltd, 751DPark 100
2015IBM 360 Fashion Tech Startup Runway & Innovation Awards, San FranciscoRami Kadi, Rebecca Minkoff, Theia, Nicholas K, Valentina Kova, Moon Berlin, Howard Rheingold, Sandy CarterSFSU Design School Exhibition501
2015CHIC 360 Fashion & Tech Smart Fashion Expo, ShanghaiMisfit Shine, Electroloom, Patricia FlanaganMotion Detection Dress with RFactory and Maker Collider, 360 VR Experience of Expo125,000
2015MEF 360 Fashion & Tech Exhibition, BarcelonaMichael Starost, Google AR, Motorola Smart WatchWearable technology exhibition1,000
2014When Meets Fashion Tech in China, San FranciscoAndy Gringon, Bruce BatemanDolby Theater, SF120
2014"When Technology Meets Fashion, Polish Embassy, Beijing"Professor Ding, Beijing Fashion Institute of Technology, Samsung Media CenterAmerican, Finnish, Australian Embassies, Beijing Design Week100
2014GSMA-360Fashion & Tech Runway Show, Shanghai' Michael Starost, Top 10 Chinese University Design SchoolsLaunched Robotic Dress, Laser Dresses, Misfit Shine Dress4,000 + 250 fashion brand representatives
2014CHIC 360Fashion & Tech Expo, BeijingPekka Salokannel, Colors of Birch3D printing exhibition of fashion and TierTime jewelry100,000
20143D Festival at Beijing Design Week, BeijingMoon Berlin, Michael Starost, TierTime, Bruce Bateman, SeeedStudioWon: Best Digital Exhibition; Collaboration: Cafa University80,000
2013CHIC 360Fashion&Tech Expo, BeijingGuopei, Feize, Aurasma, Total ImmersionEsmod School of Design, Beijing125,000
20133D Festival at Beijing Design Week, BeijingTierTime, Technode, TainyouWon: Best Digital Exhibition80,000
2012CHIC 360Fashion&Tech Expo, BeijingAurasma, NokiaEsmod School of Fashion100,000+
2010360Fashion&Tech International Brand Building Conference, BeijingPauline Su, China Fashion Designers AssociationXiahua, CEO Evegroup200

References
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