Anti-proverb

An anti-proverb or a perverb is the transformation of a standard proverb for humorous effect.[1] Paremiologist Wolfgang Mieder defines them as "parodied, twisted, or fractured proverbs that reveal humorous or satirical speech play with traditional proverbial wisdom".[2] Anti-proverbs are ancient, Aristophanes having used one in his play Peace, substituting κώẟων 'bell' (in the unique compound "bellfinch") for κύων 'bitch, female dog', twisting the standard and familiar "The hasty bitch gives birth to blind" to "The hasty bellfinch gives birth to blind".[3]

T-shirts are common sites for anti-proverbs

Drink sleeve with anti-proverb mocking Twitter

Anti-proverb used in advertising Chick-Fil-A

An anti-proverb, formed by adding an unexpected cynical phrase to the end, with an apropos cartoon

Anti-proverb used in relation to fishing.

Coffee cup spoofing serious proverb.

Anti-proverb formed by replacing final phrase

Graphic spoof on "Big fish eat little fish", from Spanish context.

Coffee cup with anti-proverb, promoting fishing

Anti-proverbs have also been defined as "an allusive distortion, parody, misapplication, or unexpected contextualization of a recognized proverb, usually for comic or satiric effect".[4] To have full effect, an anti-proverb must be based on a known proverb. For example, "If at first you don't succeed, quit" is only funny if the hearer knows the standard proverb "If at first you don't succeed, try, try again". Anti-proverbs are used commonly in advertising, such as "Put your burger where your mouth is" from Red Robin.[5] Anti-proverbs are also common on T-shirts, such as "Taste makes waist" and "If at first you don't succeed, skydiving is not for you".

Standard proverbs are essentially defined phrases, well known to many people, as e. g. Don't bite the hand that feeds you. When this sequence is deliberately slightly changed ("Don't bite the hand that looks dirty") it becomes an anti-proverb. The relationship between anti-proverbs and proverbs, and a study of how much a proverb can be changed before the resulting anti-proverb is no longer seen as proverbial, are still open topics for research.[6]

Classification

There have been various attempts at classifying different types of anti-proverbs, based on structure and semantics, including by Mieder, Litovkina,[7] and Valdeva.[8] What follows is somewhat synthetic of these.

Classification on formal criteria

Association: The similarity to the original sequence is strong enough to identify it, but there is no further connection: The early worm gets picked first.
Change of homonyms: A word which has several meanings is interpreted in a new way: Where there's a will, there's a lawsuit.
Combination: Two sequences are combined: One brain washes the other.
Permutation: While keeping the syntactic structure, the words are jumbled: A waist is a terrible thing to mind.
Abridgement: The sequence is cut and thus changed completely: All's well that ends.
Substitution: Parts of the sequence are replaced: Absence makes the heart go wander.
Supplementation: A sentence with a contrasting meaning is added to the original sequence: A man's home is his castle – let him clean it.
Syntactic change: The semantic structure of the sentence changes while the sequence of words stays the same: Men think: "God governs." – A good man will think of himself: after, all the others.

Classification on content criteria

Mitigation: The meaning seems kept, but is qualified by the supplement: Everything has an end, but a sausage has two.[9]
Apology: The original sequence is defended against attacks: German example, translated: Art (Kunst) comes from 'able' (können), not from 'will' (wollen), or we'd better call it wirt (Wulst or Wunst, fantasy word).
Conservation: The meaning is similar, with and without the supplement: There is no such thing as a free lunch, but there is always free cheese in a mousetrap.
Break of metaphor: Metaphors are interpreted literally: Duty is calling? We call back.
Neogenesis: The meaning of the new sentence is completely independent of the original one: An onion a day keeps everybody away.

Types of humorous effects

Bisociation: This is a technical term coined by Arthur Koestler. He says that a funny text is situated in two different semantic levels. In the beginning, the hearer or reader is aware of only one of them. In the punch line, the second level comes up so suddenly that they start laughing. The sudden coming up of the second level is the point. For example: I only want your best – your money.
Destruction: If the sublime is pulled down to banality, some of us feel validated. Generally, this is funnier than the contrary. Therefore, many humorous transformations are made up this way: Jesus may love you – but will he respect you in the morning?
Fictional catastrophe: Unlike real disasters, catastrophes which are only made up or solved in one's mind might be humorous, as can be seen in the quotation: The light at the end of the tunnel is only muzzle flash.

History

Anti-proverbs have been used and recognized for a long time, though the term "anti-proverb" was not coined until 1982 by Wolfgang Mieder.[4] The term became more established with the publication of Twisted Wisdom: Modern Anti-Proverbs by Wolfgang Mieder and Anna T. Litovkina,[10]

They were one of the many experimental styles explored by the French literary movement Oulipo. The term perverb is attributed to Maxine Groffsky.[11][12] The concept was popularised by Oulipo collaborator Harry Mathews in his Selected Declarations of Dependence (1977).[12]

Anti-proverbs in literature

Some authors have bent and twisted proverbs, creating anti-proverbs, for a variety of literary effects. For example, in the Harry Potter novels, J. K. Rowling reshapes a standard English proverb into "It's no good crying over spilt potion" and Dumbledore advises Harry not to "count your owls before they are delivered".[13]

From Nigeria, Adeyemi shows the use of both proverbs and anti-proverbs in Rérẹ́ Rún by Okediji. [14] Adeyemi believes that they add humor, color and beauty to his writing. But on a political plane, he believes "Anti-proverbs were also used to stimulate critical consciousness in the readers to fight for their rights but with wisdom. The conclusion of the paper was that the conscious manipulation of the so-called fixed proverbs could generate new proverbs, encourage creativity in the writers and expose hidden meanings of proverbs."[15]

In a slightly different use of reshaping proverbs, in the Aubrey–Maturin series of historical naval novels by Patrick O'Brian, Capt. Jack Aubrey humorously mangles and mis-splices proverbs, such as "Never count the bear's skin before it is hatched" and "There's a good deal to be said for making hay while the iron is hot."[16]

Part of G. K. Chesterton’s reputation as the “Prince of Paradoxes” rested on his ability to turn proverbs and clichés on their heads. One example of this facility occurs in his What’s Wrong with the World: Arguing that the education of children is better left to their mothers than to professional educators, he ends his argument with, “... [I]f a thing is worth doing, it is worth doing badly.”[17] Commenting on this, Dale Ahlquist in the Society of Gilbert Keith Chesterton blog, argues that there is considerable good sense in this paradoxical anti-proverb. He cites Chesterton’s own remark that “Paradox has been defined as ‘Truth standing on her head to get attention’”, and notes that Chesterton in the same passage explicitly concedes that there are things, like astronomy, that need to be done very well; whereas when it comes to writing love letters or blowing one’s nose, Chesterton argues that, “These things we want a man to do for himself, even if he does them badly.”[18]

Variations

Splicing two proverbs

In a slightly different pattern of reshaping proverbs humorously, pieces of multiple proverbs can be spliced together, e.g. "Never count the bear's skin before it is hatched" and "There's a good deal to be said for making hay while the iron is hot."[16]

Garden path proverb

The term has also been used to describe a garden path sentence based on a proverb; namely, a sentence that starts out like the proverb, but ends in such a way that the listener is forced to back up and re-parse several words in order to get its real sense:

Time flies like to fly around clocks.
("time flies like an arrow" / the habits of "time flies", a fictitious kind of fly.)

Perverbs beginning with Time flies like ... are popular examples in linguistics, e.g. to illustrate concepts related to syntax parsing. These examples are presumably inspired by the quip "Time flies like the wind; fruit flies like a banana", attributed to Groucho Marx.[19]

To be effective in written form, a garden-path perverb must have the same spelling and punctuation as the original proverb, up to the point where the reader is supposed to back up, as in the "time flies" example above. These spelling or punctuation constraints may be relaxed in perverbs that are spoken, rather than written:

Don't count your chickens will do it for you.
("don't count your chickens before they hatch" / "don't count, your chickens will ...")
Think before you were born you were already loved.
("think before you act" vs. "think: before you were born, you were ...")
You can't teach an old dog would be better for your students.
("you can't teach an old dog new tricks" / "you can't teach; an old dog would be ...")

Proverb with surprising or silly ending

The term is also used in the weaker sense of any proverb that was modified to have an unexpected, dumb, amusing, or nonsensical ending—even if the changed version is no harder to parse than the original:

A rolling stone gathers momentum.
("A rolling stone gathers no moss".)
All that glitters is not dull.
("All that glitters is not gold".)
Don't put the cart before the aardvark.
("Don't put the cart before the horse".)
See a pin and pick it up, and all day long you'll have a pin.
("See a pin and pick it up, and all day long you'll have good luck".)
A penny saved is a penny taxed.
("A penny saved is a penny earned".)
Misery loves bacon.
("Misery loves company.")

The perverb "A rolling stone gathers momentum" (based on the saying by Publilius Syrus) is moderately popular in technology-minded circles, having been featured in several bumper stickers and T-shirts.

Pun on a proverb

The word has also been used for puns on proverbs:[12]

Slaughter is the best medicine.
("Laughter is the best medicine".)
Fine swords butter no parsnips.
("Fine words butter no parsnips".)[20]
What doesn't kill you makes you stranger.
("What doesn't kill you makes you stronger".)
Nothing succeeds like excess.
("Nothing succeeds like success".)

References

Tuzcu, Öznur. 2018. Anti-Proverb as a Type of Intertextual Joke. Humanitas - International Journal of Social Sciences 12:34-48.
p. 28, Mieder, Wolfgang. 2004. Proverbs: A Handbook. (Greenwood Folklore Handbooks). Greenwood Press.
p. 4. Alster, Bendt. 1979. An Akkadian and a Greek proverb. A comparative study. Die Welt des Orients 10. 1-5.
p. xi, Charles Clay Doyle, Wolfgang Mieder, & Fred Shapiro. The Dictionary of Modern Proverbs. New Haven: Yale University Press.
Wolfgang Mieder and Barbara Mieder, 1977, Journal of Popular Culture, 11:308–319.
p. 166. Barta, Péter. 2009. Proverbial and Anti-Proverbial Variants of "on ne peut pas avoir le beurre et l'argent du beurre." McKenna, K. J. ed., The proverbial "Pied piper": a festschrift volume of essays in honor of Wolfgang Mieder on the occasion of his sixty-fifth birthday, 155–167. New York: Peter Lang.
pp. 17–26, Litovkina, Anna Tóthné and Wolfgang Mieder. 2006. Old proverbs never die, they just diversify: a collection of anti-proverbs. Burlington: University of Vermont and Veszprém, Hungary: Pannonian University of Veszprém.
Valdeva, Tatiana. 2003. Anti-proverbs or new proverbs: The use of English anti-proverbs and their stylistic analysis. Proverbium 20:379–390.
"German Sayings: Alles hat ein Ende, nur die Wurst hat zwei - Greenhorn Germany". Greenhorn Germany. 2015-08-04. Retrieved 2018-10-23.
Supplement volume to Proverbium. University of Vermont.
Hunnewell, Susannah. "Harry Mathews, The Art of Fiction No. 191". The Paris Review.
Quinion, Michael. "Perverb". World Wide Words. Retrieved 15 February 2013.
Heather A. Haas. 2011. The Wisdom of Wizards—and Muggles and Squibs: Proverb Use in the World of Harry Potter. Journal of American Folklore 124(492): 38.
Lere Adeyemi. 2012. Proverbs and Anti-proverbs in Ọladẹjọ Okediji's Rérẹ́ Rún: A Marxist Perspective. Paremia 21: 2012, pp. 207–218. Web version of the article Archived 2017-06-06 at the Wayback Machine
p. 207. Lere Adeyemi. 2012. Proverbs and Anti-proverbs in Ọladẹjọ Okediji's Rérẹ́ Rún: A Marxist Perspective. Paremia 21: 2012, pp. 207–218. Web version of the article Archived 2017-06-06 at the Wayback Machine
Jan Harold Brunvand. 2004. "The Early Bird Is Worth Two in the Bush": Captain Jack Aubrey's Fractured Proverbs. What Goes Around Comes Around: The Circulation of Proverbs in Contemporary Life, Kimberly J. Lau, Peter Tokofsky, Stephen D. Winick, (eds.), pp. 152–170. Logan, Utah: Utah State University Press. digitalcommons.usu.edu
G. K. Chesterton. 2014. “Folly and Female Education.” In The G. K. Chesterton Collection: 50 Books. Kindle ed., loc. 7506. London, England, UK: Catholic Way Publishing.
Dale Ahlquist. April 29, 2012. “A Thing Worth Doing.” The Society of Gilbert Keith Chesterton. .
Groucho Marx quotes Archived 2013-01-18 at the Wayback Machine at www.quoteworld.org. Accessed on 2009-08-14.
Quinion, Michael (22 June 2002). "Butter no parsnips". World Wide Words. Retrieved January 17, 2012.