Average selling price

The average selling price (ASP) of goods or commodities is the average price at which a particular product or commodity is sold across channels or markets. The term is especially used in the retail sector and technology distribution.[1] In lodging industry, it is more commonly referred to as Average Room Rate or Average Daily Rate.

References
  1. Grant, Mitchell; Kenton, Will. "Understanding Average Selling Price (ASP)". Investopedia.


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