Bjorn Rebney

Bjorn Rebney is an American businessman who served as chairman and chief executive officer of Bellator MMA from 2008 until June 2014.

Bjorn Rebney
Born
California, U.S.
NationalityAmerican
Known forBellator Founder and CEO
Spouse(s)Huma Gruaz
Children2

[1]

Background

Rebney attended Ohio University on a football scholarship and then attended law school. Rebney did legal work in construction-defect then moved to the sports-law firm Steinberg Moorad & Dunn.[2] Rebney is Jewish.[3]

Bellator MMA

Rebney's passion was for Mixed Martial Arts, which made him decide to start a MMA promotion.[2] In his search for investors to fund his idea of a promotion, Rebney had sixty-one investor meetings within 16 months.[4] To fund these trips to meet with investors and fighters, Rebney spent his savings and took out a second and third mortgage on his home.[2] In Rebney's 62nd meeting with investors, he met executives at Plainfield Asset Management, who were familiar with the sport from prior meetings with management of EliteXC and the International Fight League who looked for capital to stay in business.[4] After a follow-up meeting in New York, Plainfield agreed to provide the capital, which led to the creation of Bellator Fighting Championships.[4]

In October 2011, television and media conglomerate Viacom purchased majority ownership of Bellator.[5] Despite the company no longer being under Rebney's ownership, he remained president of the company until June 18, 2014, when it was announced by Viacom that Rebney had been removed from his position and would no longer have anything to do with Bellator.[6] He was replaced by former Strikeforce president and CEO Scott Coker.[7]

MMAAA

In 2016, Rebney was chosen as an advisor to the Mixed Martial Arts Athletes Association (MMAAA).[8]

Personal life

Rebney's father is Jack Rebney, a viral video star who became the subject of the documentary Winnebago Man (2009).[9]

Rebney is married to Huma Gruaz, an advertising and public relations executive.[4] The couple have two children, Jonathan and Celine.[4]

References
  1. "About Bellator". www.Bellator.com. www.Bellator.com. Archived from the original on 22 October 2012. Retrieved 2 December 2012.
  2. "Bellator: Bjorn Rebney's fight club". money.cnn.com. Archived from the original on 5 December 2012. Retrieved 4 December 2012.
  3. "Bjorn Rebney Knows Latin Calls His Mixed Martial Arts Series Bellator – It Means Warrior". Jewish Business News.
  4. "All-Access: Fight Day With Bjorn Rebney". www.mmafighting.com. Retrieved 4 December 2012.
  5. "Viacom Buys Majority Stake In Bellator, Will Begin Airing Fights In '13". Sports Business Daily. October 26, 2011.
  6. Stupp, Dann. "Bellator announces departure of executives Bjorn Rebney and Tim Danaher". MMA Junkie. Retrieved June 18, 2014.
  7. "Scott Coker replaces Bjorn Rebney as head of Bellator MMA". MMAFighting.com. June 18, 2014.
  8. "Eddie Alvarez says it was 'genius' for MMAAA to bring aboard Bjorn Rebney". Retrieved 6 June 2017.
  9. "MMA Hour Live 10 April 2012". www.youtube.com. Retrieved 10 April 2013.
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