Carter Murray

Carter Murray is chief executive officer of FCB (Foote, Cone & Belding), one of the world’s largest global advertising agency networks.[1]

On March 6, 2013, holding company parent Interpublic Group (IPG) announced that Murray would become CEO of Draftfcb (now FCB).[2] Murray officially joined the agency in his new role on Sept. 9, 2013.[3] Based in New York, he oversees the agency’s 120 offices in 80 countries. Previously, Murray served as president and CEO of Young & Rubicam’s (Y&R) North American operations.[4] He also served as a member of the Global Y&R Executive Committee.[5]

Prior to Y&R, Murray worked for Publicis Worldwide in Paris. During his time at Publicis, he held a variety of positions including chief marketing officer, worldwide new business director and worldwide account director for Nestlé.[6]

Originally from the U.K., Murray began his advertising career at Leo Burnett in Chicago. While at Leo Burnett, he worked as a regional account director in Germany and as the European regional new business director in London.[7]

During his career, he has partnered with brands such as Nestlé, Kraft Foods, Procter & Gamble, Hilton Worldwide, Land Rover, Barclays, Marlboro, Del Monte Foods, Coca-Cola and most importantly, Butterball.

Murray graduated from Duke University in Durham, N.C.[8]

References
  1. "Top 15 Consolidated Agency Networks". Ad Age, web, 26 April 2010. http://gaia.adage.com/images/random/datacenter/2010/agencynetworks2010.pdf.
  2. "Carter Murray Named CEO of Draftfcb Worldwide." Thomson Reuters One. Web. 6 March 2013. http://www.thomsonreutersone.com/2013/03/06/Carter+Murray+Named+CEO+of+Draftfcb+Worldwide+HUG1683572.html.
  3. O'Leary, Noreen. "Draftfcb's New CEO Carter Murray Discusses Upcoming Challenges." Adweek. Web. 8 Sept. 2013. http://www.adweek.com/news/advertising-branding/draftfcb-s-new-ceo-carter-murray-discusses-upcoming-challenges-152265.
  4. Morrison, Maureen, and Rupal Parekh. "Draftfcb’s New Global CEO is 38-Year-Old Carter Murray." Ad Age. Web. 6 March 2013. http://adage.com/article/agency-news/carter-murray-named-draftfcb-global-ceo/240191/.
  5. "Carter Murray Named CEO of Draftfcb Worldwide." Thomson Reuters One. Web. 6 March 2013. http://www.thomsonreutersone.com/2013/03/06/Carter+Murray+Named+CEO+of+Draftfcb+Worldwide+HUG1683572.html.
  6. "Carter Murray Named CEO of Draftfcb Worldwide" Market Watch. Web. 6 March 2013. http://www.marketwatch.com/story/carter-murray-named-ceo-of-draftfcb-worldwide-2013-03-06.
  7. Wentz, Laurel. "Y&R Hires Carter Murray to Run North America" Ad Age. Web. 23 September 2011. http://adage.com/article/global-news/y-r-hires-carter-murray-run-north-america/230010/.
  8. "Carter Murray Named CEO of Draftfcb Worldwide." Thomson Reuters One. Web. 6 March 2013. http://www.thomsonreutersone.com/2013/03/06/Carter+Murray+Named+CEO+of+Draftfcb+Worldwide+HUG1683572.html.
  • Carter Murray bio


This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.