Dheeraj Sharma (professor)

Dheeraj Sharma is a professor of management. He has been director of the Indian Institute of Management Rohtak since 2017,[1][2][3][4] and he is also a full professor on leave from Indian Institute of Management Ahmedabad.[5]

For the Indian student politician, see Dheeraj Sharma (politician).

Sharma has advised the prisons department of Punjab on marketing of goods made by prisoners,[6][7] and has advised the Border Security Force and Central Reserve Police Force on stress avoidance.[8]

Books
  • Principles of Marketing
  • Business to Business Marketing
  • Leadership Lessons from the Military
  • Consumer Behaviour
  • Cross Cultural Perspectives in a Global Marketplace[9]
  • Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference[10]
  • Cultural Perspectives in a Global Marketplace : Proceedings of the 2010 Cultural Perspectives in Marketing Conference
  • Global Business[11]
  • Swinging the Mandate: Developing and Managing a Winning Campaign[12]

References
  1. "Govt appoints directors of 10 IIMs; G. Raghuram to head IIM-Bangalore". 2017-02-10. Retrieved 2017-02-10.
  2. "IIMA profs to helm IIMB, IIM Rohtak - Ahmedabad Mirror". Retrieved 20 November 2017.
  3. Umarji, Vinay (11 February 2017). "PM-led Appointments Cabinet Committee appoints directors for 10 IIMs". Business Standard India. Retrieved 20 November 2017 – via Business Standard.
  4. http://www.iimrohtak.ac.in/institute/director's-message.html%5B%5D
  5. "Prof. Dheeraj Sharma". Indian Institute of Management Ahmedabad. Retrieved November 20, 2017.
  6. "Punjab ropes in IIM-Ahmedabad to modernise prisons". 17 August 2015. Retrieved 20 November 2017.
  7. "Tihar seeks IIM-A's help for better branding of products". Retrieved 20 November 2017.
  8. "IIM-Ahmedabad professor to help security forces beat work stress". Retrieved 20 November 2017.
  9. Cultural Perspectives in a Global Marketplace. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. 2016. doi:10.1007/978-3-319-18696-2. ISBN 978-3-319-18695-5.
  10. Sharma, Dheeraj; Borna, Shaheen (11 November 2014). Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference. Springer. ISBN 9783319118062. Retrieved 20 November 2017 – via Google Books.
  11. https://www.cengage.co.in/category/academic-professional/business-economics/management/course/global-a-south-asian-perspective-with-coursemate-gv
  12. Sharma, Dheeraj; Rao, Narayan Singh (5 September 2016). Swinging the Mandate: Developing and Managing a Winning Campaign. Penguin UK. ISBN 9789386057952. Retrieved 20 November 2017 – via Google Books.
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