Emily Sheffield

Emily Julia Sheffield (born 1973) is a British journalist, and the editor of the Evening Standard since July 2020.[1] Sheffield was Student Journalist of the Year in 1995 and later worked for British Vogue. She was a director of Indian fashion website and retailer Koovs from 2014 until the end of 2019 when it collapsed.

Emily Sheffield
Born	Emily Julia Sheffield 1973 (age 47–48)
Nationality	British
Education	Marlborough College
Alma mater	University of East Anglia
Occupation	Journalist
Title	Editor, Evening Standard (July 2020-)
Predecessor	George Osborne
Spouse(s)	Tom Mullion ​ (m. 2002)​
Children	2 sons
Parent(s)	Sir Reginald Sheffield, 8th Baronet Annabel Jones
Relatives	Samantha Cameron (sister) David Cameron (brother-in-law)

Early life

She was born in 1973,[2] the daughter of Sir Reginald Sheffield, 8th Baronet, and Annabel Jones.[3] Her parents divorced in 1974, and in 1976, her mother married William Astor, 4th Viscount Astor, and became Annabel Astor, Viscountess Astor, with whom she had three more children.[2] Her father also had three more children by his second wife Victoria Penelope Walker.

She was expelled from Marlborough College after police raided the school and found cannabis in her dormitory.[4] Her elder sister is Samantha Cameron, the wife of former prime minister David Cameron.[1] She attended the University of East Anglia (UEA), and in 1995 won the Student Journalist of the Year.[2][5][4]

Career

After university, Sheffield became a columnist and features assistant for The Guardian, and then joined the Evening Standard.[2][5] In 2005, she was working for British Vogue.[4] She was deputy editor for 12 years, but was made redundant in 2017 after Edward Enninful took over from long-standing editor Alexandra Shulman, as part of what was called a "posh girl exodus".[6] She joined the board of Koovs, the Indian fashion website and retailer, in 2014. The firm was established by Labour Party peer Lord Alli after he left ASOS plc.[7] It went into administration in December 2019.[8][9]

After Vogue, she founded a "positive news" app, #ThisMuchIKnow, with the help of a £60,000 government grant, but it struggled to find an audience and she had difficulties retaining key staff.[2][6] She is a co-founder of Future News Innovation, of which she will remain the director.[10] In June 2020, it was announced that Sheffield, who had been a columnist on the Evening Standard since 2018,[11] would succeed George Osborne as editor on 1 July, when Osborne became editor-in-chief.[1][6]

Personal life

Sheffield moved to London as a teenager.[6] In 2002, she married then actor Tom Mullion.[12][4] They have two sons, Perry and Rex.[2][13] Mullion is a former actor, a co-founder of the bowling chain All Star Lanes, and a co-founder, with Oliver Milburn and Tim Steel, of Kitty Fisher's, a small restaurant in London's Shepherd Market.[14]

In 2013, she accidentally shared a pre-wedding photo on Instagram of her sister Alice with David Cameron, then the prime minister, in the background, asleep on a bed, with a ministerial red box beside him.[15] She had thought it would only be seen by a few friends, but it was shared and liked by thousands.[15]

References

1. "George Osborne to step down as Evening Standard editor". BBC News. 12 June 2020. Archived from the original on 12 June 2020. Retrieved 12 June 2020.
2. "Emily Sheffield, sister-in-law of former PM David Cameron, named Evening Standard editor". inews.co.uk. 12 June 2020. Archived from the original on 13 June 2020. Retrieved 25 June 2020.
3. "When Cameron was 'new whizz kid of politics'". BBC News. 12 May 2010. Archived from the original on 12 June 2020. Retrieved 12 June 2020.
4. Woolf, Marie (11 December 2005). "Cameron and his women: The ladies man". The Independent. Archived from the original on 12 June 2020. Retrieved 12 June 2020.
5. Guardian Staff (12 April 1999). "Week 5: Emily Sheffield". Archived from the original on 12 June 2020. Retrieved 25 June 2020 – via www.theguardian.com.
6. Weaver, Matthew (12 June 2020). "Emily Sheffield succeeds George Osborne as Evening Standard editor". The Guardian. Archived from the original on 12 June 2020. Retrieved 12 June 2020.
7. Koovs fashions new-look board for float. Duncan Robinson, Financial Times, 9 February 2014. (subscription required) Archived 12 June 2020 at the Wayback Machine
8. Singh, Prachi (11 December 2019). "Founder Waheed Alli buys Koovs out of administration". fashionunited.uk. Archived from the original on 12 June 2020. Retrieved 25 June 2020.
9. IN, FashionNetwork com. "Koovs to go into administration, founder Waheed Alli steps in". FashionNetwork.com. Archived from the original on 12 June 2020. Retrieved 25 June 2020.
10. "Emily Sheffield succeeds George Osborne as editor of Evening Standard". The Independent. 12 June 2020. Archived from the original on 12 June 2020. Retrieved 25 June 2020.
11. Mayhew, Freddy (12 June 2020). "Ex-Vogue deputy Emily Sheffield named new Evening Standard editor". Press Gazette. Archived from the original on 12 June 2020. Retrieved 13 June 2020.
12. "The smug and single swap". Evening Standard. 9 May 2003. Archived from the original on 12 June 2020. Retrieved 12 June 2020.
13. "'When you're on crutches and bored your phone is a lifesaver'". Evening Standard. 10 August 2018. Archived from the original on 12 June 2020. Retrieved 12 June 2020.
14. "Is Kitty Fisher's the new Chiltern Firehouse? Why London's hottest". Evening Standard. 15 April 2015. Archived from the original on 12 June 2020. Retrieved 25 June 2020.
15. Duffin, Claire (20 September 2013). "'I only shared it with eight friends' says Emily Sheffield after posting picture of napping PM". The Telegraph. Archived from the original on 5 July 2019. Retrieved 12 June 2020.