Engelbert Strauss

Engelbert Strauss GmbH & Co. KG, which is based in Biebergemünd, Hesse, Germany is a German brand manufacturer, mail order company and retailer that sells workwear, safety footwear and personal protective equipment.

Engelbert Strauss
Founded1948
FounderEngelbert Strauss
HeadquartersBiebergemünd (Hesse), Germany
Number of employees
1,200 (2016)[1]
Websiteengelbert-strauss.de

History

In the beginning August Strauss and his two sons, including Engelbert (*1908) traded in brooms and brushes that were manufactured in Kassel, a district of Biebergemünd. Due to its focus on manufacturing brooms (German Besen) this district is still commonly called Besenkassel.[2][3]

In 1948 after the war Engelbert Strauss continued the family trading tradition and founded the company bearing his name. He expanded the product range to include work protection clothing. The first products were gloves, which still play a central role in the company’s portfolio.

In the 1960s the company switched to mail order business, and started its catalogue business in 1973. The product range was gradually expanded to include garments and shoes.[4]

In 1994 a new 40,000 sqm building with a logistics centre was erected on the company grounds in Biebergemünd, around 50 km northeast of Frankfurt am Main.

The company’s new 50,000 sqm flagship store, was erected on the company grounds in Biebergemünd in 2015.

General management
Engelbert Strauss headquarter, Biebergemünd

Today, the third and fourth generation manages the family company jointly. Engelbert’s son, Norbert Strauss, and his two sons, Steffen and Henning Strauss, are the managing directors. The company employs 1,200 staff.[5]

Awards

Engelbert Strauss was nominated ‘Top National Employer 2017’ in the category ‘Clothing, footwear and sports equipment’.[6] Also, the company won the prize as ‘the most popular family business’ in the category textile company and 33rd out of 100 overall.[7]

In 2015 the company was awarded the German Logistics Prize and in 2016 it was awarded the European Logistics Prize.[8]


Dorfrocker a German music group from the Lower Franconian Kirchaich. Their music belongs to the "Party Rock" section and contains elements of folk music, rock music, hit song and country music. Dorfrocker have appeared in over 120 television shows, have played in over 1200 live concerts at home and abroad and have more than 150,000 Facebook fans. The group consists of the three brothers Tobias, Markus and Philipp Thomann, who perform at concerts together with their live band. In 2017 they were nominated for the ECHO in the category "Folk Music". Songs include Auf der Alm (2011), So kenn i di (2014) and Englebert Strauss (2019)[9]

References
  1. Peter Erik Hillenbach: Profikleidung für die Szenegastronomie. In: Gastrotel. Unabhängiges Fachmagazin für Unternehmer und Manager in Gastronomie und Hotellerie, Nr. 6/2016, p. 22-25 (p. 24).
  2. Common use of name Besenkassel for the district Kassel of Biebergemünd (German website)
  3. "Common use of name Besenkassel for the district Kassel of Biebergemünd (German website)". Archived from the original on 2016-04-12. Retrieved 2017-06-17.
  4. "Der Bekleidungshersteller Engelbert Strauss: Die Erfolgsgeschichte beginnt mit Besen und Bürsten". Stuttgarter Zeitung (in German). Retrieved 2017-04-10.
  5. "Herzlich Willkommen bei engelbert strauss". www.engelbert-strauss.de (in German). Retrieved 2017-04-10.
  6. "engelbert strauss Auszeichnung als "Top Nationaler Arbeitgeber 2017"". www.engelbert-strauss.de (in German). Retrieved 2017-04-10.
  7. KG, Gießener Anzeiger Verlags GmbH & Co. "Beliebtestes Familienunternehmen". Retrieved 2017-04-10.
  8. HEUTE-Redaktion, LOGISTIK. "Preis: BLG und Engelbert Strauss abermals ausgezeichnet". LOGISTIK HEUTE (in German). Retrieved 2017-04-10.
  9. "Dorfrocker", Wikipedia (in German), 2019-06-29, retrieved 2019-09-25
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