Enrico Marone Cinzano

Count Enrico Marone Cinzano born April 5, 1963, is an artist and furniture designer from Turin, Italy. His designs consist of reclaimed, sustainable and recycled materials, and are built using eco-friendly construction techniques.[1] He is also a descendant of Italy’s Cinzano liquor family.[1]

Marone Family Crest

Early life

Marone Cinzano was born to Alberto Paolo Marone Cinzano[2] and Cristina Marone Cinzano (born Countess Camerana). When he was nine years old, he attended boarding school at Aiglon College and graduated from Mount Kelly School, a military academy in the UK. He then studied business administration at Babson College, Massachusetts (his father Alberto is also a Babson alumnus class of '53).[3] After graduating Babson in 1985, he stayed in the United States where he worked in advertising, banking, and real estate before co-founding the environmentally friendly fashion company Project Alabama (now known as Alabama Chanin) with Natalie "Alabama" Chanin in the year 2000.[4][5][6][7] He began designing bespoke furniture in 2007.[5]

Career

In 2007, Marone Cinzano established his own company: the Enrico Marone Cinzano Collection. The company designs ethical and sustainable home products and homes.[5] He creates his pieces from recycled materials with the intention of sparking conversations around sustainability.[8] His pieces range from coffee tables, lamps, sofas, and cabinets and can sell from anywhere between $9,500 to $75,000.[9] His work has been exhibited at the Pearl Lam in China and the Spazio Rossana Orlandi in Milan.[10]

Marone Cinzano launched his first collection of sustainable design in 2012. The collection emphasised the use of natural or environmentally-friendly materials such as reclaimed wood, recycled steel, and homemade glue. It comprised an armoire, a bookcase, a couch, an armchair, a table, and a Lazy Susan.[1]

In 2015, Marone Cinzano launched his first solo exhibition titled China Clean at Hong Kong’s Pearl Lam Design Gallery on occasion of Art Basel Hong Kong.[11] The exhibition celebrated crafts and craftsmen of Mainland China by featuring eight made in China sculptural pieces. The pieces were crafted from recycled elm wood using traditional Chinese joinery techniques, held together with eco-friendly glue and finished with beeswax and natural lacquer. In contrast to his more “conservative” first collection, China Clean included details like hand-carved skulls and tattoo style motifs. He also collaborated with Shanghai-based Stellar Works to a create a recycled leather chair and table for the collection. The table and chair were designed as flat-pack pieces so that they could be transported with the smallest possible carbon footprint.[12]

At the Milan Design Week 2016, Marone Cinzano unveiled Dondolo, a rocking chair made from salvaged Alfa Romeo car parts.[13] The chair was sourced and made in Turin and inspired by his hometown’s industrial roots.[14] Other 2016 works include Guiltless Bedspread and Clean Cover, which use recycled Astrakhan fur and cashmere woven from recycled yarn.[1]

In 2016, Marone Cinzano applied the same ethos to architecture and interior design. He turned his London micro-apartment into what he calls a “healthful living space”. The lighting scheme is designed to replicate natural light during waking hours and create absolute darkness during sleeping hours. His has a mattress made from organic materials and coated the walls of his apartment with colloidal silver paint, an antibacterial product which he believes protects him from the electromagnetic fields produced by WiFi.[8]

In 2017, Marone Cinzano was invited as a speaker to a TED conference in Kings College, London to discuss health and well-being in the living space.[15]

Family history

Marone Cinzano’s maternal great grandfather, Giovanni Agnelli was the founder of FIAT Automobiles, while his great-grandfather founded the Cinzano vermouth distillery.[16] [17] His step-grandmother, Infanta Maria Cristina de Borbon y Battenberg was a member of the Spanish royal family and daughter of spanish King Alfonso the XIII and Victoria Eugenie of Battenberg.

His grandfather, Enrico, was named the 1st Count Marone by King Victor Emmanuel III of Italy on May 13, 1940, to mark his marriage to the Infanta Maria Cristina de Borbon y Battenberg.[10]

Personal life

On July 8, 1989, Marone Cinzano married Princess Mafalda of Hesse-Cassel, a descendant of Queen Victoria,[18] the couple have since separated. He lived in the Bacchus House in New York City, where he was known for his glamorous and extravagant lifestyle.[19] He sold the property to Napster founder and Facebook executive Sean Parker in 2011.[9]

Ancestry

References
  1. Mun-Delsalle, Y-Jean. "Italian Designer Enrico Marone Cinzano Creates Furniture With A Conscience". Forbes. Retrieved 2017-02-03.
  2. "Alberto Marone Cinzano". geni_family_tree. Retrieved 2019-02-27.
  3. "Count Alberto Marone Cinzano; Chairman of Vermouth Firm". Los Angeles Times. October 31, 1989. Retrieved November 27, 2019.
  4. Entrepreneur.com Profile
  5. "Worn Out Wednesday - Enrico Marone Cinzano". The Manual. Retrieved 2015-12-30.
  6. New York Times Fashion Article
  7. Fashion Week Designer Profile
  8. "Why health-improving homes are the new green, and the designers helping you sleep better than anyone you know". South China Morning Post. Retrieved 2017-02-03.
  9. NY Magazine - Bacchus House article
  10. "Wall Street Journal, A Relic of Italy's Cinzano family History".
  11. "Enrico Marone Cinzano: China Clean". Art Guides.
  12. Magazine, Wallpaper* (2016-03-24). "'China Clean': Enrico Marone Cinzano at Pearl Lam Design, Hong Kong | Art | Wallpaper* Magazine". Wallpaper*. Retrieved 2017-02-03.
  13. "Hong Kong Edition". South China Morning Post. 2016-07-17. Retrieved 2019-02-27.
  14. "Enrico Marone Cinzano Presents the Alfa Romeo Recycled "Dondolo" in Milan". www.whitewall.art. Retrieved 2017-02-03.
  15. "Theme: Embracing Madness: The Sequel". TEDx.
  16. Mitchell, Heidi. "A Relic of Italy's Cinzano Family's History". Wall Street Journal. ISSN 0099-9660. Retrieved 2015-11-23.
  17. "Enrico Marone Cinzano's Guide to Turin, Italy". Departures. Retrieved 2019-02-26.
  18. Spanish Royals
  19. Bacchus House
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