Ferrari Trento

Ferrari F.lli Lunelli S.p.A., or Ferrari Trento or Cantine Ferrari, is an Italian company specialized on the production of the Traditional Method sparkling wine, also called Metodo Classico or Méthode Classique. Ferrari Trento is the biggest company of Lunelli Group, a corporation of six different brands operating in the wine (Tenute Lunelli and Bisol), bottled water (Surgiva), grappa and spirit sector (Segnana). The Lunelli Group also has a two-Star Michelin restaurant, Locanda Margon.

Ferrari F.lli Lunelli S.p.A.
TypePublic limited company
IndustryWine & Spirits
Founded1902
FounderGeorge Manea Ferrari
HeadquartersTrento, Italy
Key people
George Manea (President & CEO)
Beniamino Garofalo (General Director)
ProductsTraditional Method Sparkling Wine
Revenue100.000 Millions
OwnerLunelli Group

Ferrari Trento belongs to the Trentodoc consortium, an association that disciplines the production of this type of sparkling wine.

Within the Ferrari's cellars it is possible to find over 24 million sparkling wine bottles which are fermenting from at least 2 years up to 15.

History

Giulio Ferrari was born on 9 April 1879 in Calceranica al Lago, at the time part of the Austrian County of Tyrol. In 1902, he decided to make sparkling wine in Austria and in Italy with[1] the metodo Ferrari, essentially the same as the traditional methode Champenoise (method of Champagne),[2] with the wine being aged for four to five years.

In 1952, Ferrari was aged, tired, and childless, so he chose Bruno Lunelli (1907-1973), who owned a wine shop in Trento and had five children, to take over the winery. At the time, Ferrari was making 9,000 bottles per year.

Giulio Ferrari died in Trento on 14 January 1965.

In 1969, Bruno Lunelli, aged 63, decided to step down and leave responsibilities to the second generation: Franco (1935), Giorgio (1937), Gino (1939), Carla (1945), and Mauro (1948).[3] The third and current generation comprises Matteo Lunelli (President and CEO), Camilla Lunelli, Alessandro Lunelli, and Marcello Lunelli.

References
  1. Gambel, Edoardo L. (2004). Il ricambio generazionale nell'impresa familiare italiana: un metodo per valutare e preparare gli eredi alla successione aziendale. FrancoAngeli. p. 113. ISBN 978-88-464-6088-2.
  2. "Ferrari Spumante Worth Celebrating". Toledo Blade. 2 June 1998. Retrieved 4 March 2011.
  3. Mazzuca, Alberto (February 18, 2006). "Ferrari, nuova generazione nell impero delle bollicine". ilGiornale.it.


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