Ghandour Cosmetics Ltd

Ghandour Cosmetics Ltd is a Ghanaian cosmetic industry headquartered at Spintex Road in Ghana.[1][2][3] In 2016, Ghandour Cosmetics Ltd was ranked 3rd in the Top 20 Most Influential Ghanaian Brands on Social Media.[4]

Ghandour Cosmetics Ltd
Ghandour cosmetics ltd
Industry
HeadquartersPlot 67, 1st by pass off Spintex Road,
Accra
,
Greater Accra Region
Area served
Ghana, Togo, Mali, Burkina Faso, Benin, Gambia, Tanzania, Nigeria, Ivory Coast, Ethiopia, Mozambique, Guinea, Niger, Angola
ProductsCosmetics
Websiteghandourcosmetics.com

Establishment

Ghandour Cosmetics Ltd was established by Tanal Ghandour and his brothers in 1996 at Abossey Okai in Accra to manufacture, retail, and market hair and skin care products in West Africa.[5] In 2013, the company extended its distribution and market to Eastern Africa. In 2015, Ghandour Cosmetics Ltd introduced Africa's first luxury perfume, the Scent of Africa with Oluchi Orlandi and Marcel Desailly as its brand ambassadors.[6][7][8]

Products and brands

As of October 2020, Ghandour Cosmetics Ltd produces Princess Paa cream and lotion, BO-16 range of hair care products for women, Style Up roll-on and wave gel, Baby Boy & Baby Girl range of baby care products and Scent of Africa.[2] Their product, Princess Cocoa Butter and BO-16 Hair Care won 2014 Cosmetics of the Year at the Made In Ghana Awards.[9] Their products include:

  • BO-16
  • Princess
  • Style Up
  • Kleanz
  • Habiba
  • Sister
  • Baby Boy Baby Girl
  • Soldier
  • Cocoa Care

Sponsorships

Ghandour Cosmetics Ltd has involved in the sponsorship of civic engagement activities, including donating hand sanitizer to heath centers in Ghana to aid fight COVID-19.[10][11] It sponsored the 2010 Miss Ghana competition and made the winner Stephanie Karikari face of the brand.[5] It also sponsored Miss Burkina Faso[12] and Big Brother Africa for two years.[13]

Brand ambassadors

Over years, Ghandour Cosmetics Ltd has worked hand in hand with several known faces as brand ambassadors.

References
  1. "Ghandour Cosmetics Limited". GEPA Buyer Portal. Retrieved 2020-10-25.
  2. BellaNaija.com (2018-12-13). "Be Comfortable in Your Skin & Hair with Ghandour Cosmetics". BellaNaija. Retrieved 2020-10-25.
  3. "GHANDOUR COSMETICS LIMITED". Accra Chamber of Commerce and Industry. Retrieved 2020-10-25.
  4. https://cliqafrica.com/wp-content/uploads/2017/02/2016-Final-Ghana-Social-Media-Rankings-Report-07-02-CliQAfrica-Ltd.pdf
  5. "Ghandour Cosmetics | Bus Ex". www.bus-ex.com. Retrieved 2020-10-25.
  6. Communities, Africa Business. "Ghana's Ghandour Cosmetics is set to Launch Africa's First Luxury Fragrance". Africa Business Communities. Retrieved 2020-10-25.
  7. Suede (2016-07-22). "Ghana Goes Haute for Scent of Africa Launch". EBONY. Retrieved 2020-10-25.
  8. Nov 17, Georgina Caldwell |; Africa, 2015 |; East, Middle; Marketing; Products | (2015-11-17). "Ghandour Cosmetics launches Africa's first dedicated luxury fragrance". Global Cosmetics News. Retrieved 2020-10-25.CS1 maint: numeric names: authors list (link)
  9. "Latex Foam, Ashok Mohinani win Made in Ghana award". www.ghanaweb.com. 2015-11-03. Retrieved 2020-10-25.
  10. "COVID 19: Two companies support health ministry with logistics". Graphic Online. Retrieved 2020-10-25.
  11. "Ghandour Cosmetics Ltd To Support 2019 WISA Awards". Modern Ghana. Retrieved 2020-10-25.
  12. "Miss Burkina 2006 : Ramata Barry, "la plus belle du Faso" - leFaso.net". lefaso.net. Retrieved 2020-10-25.
  13. Onos (2013-07-26). "What are African Movie Stars Jackie Appiah & Akin Omotoso Doing in "Big Brother Africa – The Chase"?". BellaNaija. Retrieved 2020-10-25.
  14. "Ghandour Cosmetics names Omotola Jalade Ekeinde as brand ambassador". www.cosmeticsbusiness.com. Retrieved 2020-10-25.
  15. "John Dumelo reveals why ladies are attracted to him". MyJoyOnline.com. 2016-08-07. Retrieved 2020-10-25.
  16. "Sika Osei And Kalybos Named As Brand Ambassadors Of Ghandour Cosmetic Product". Modern Ghana. Retrieved 2020-10-25.
  17. "Yvonne Okoro celebrates sister's graduation". www.ghanaweb.com. 2015-07-04. Retrieved 2020-10-25.
  18. Ghana, News (2012-05-21). "Yvonne Okoro, Yvonne Nelson New Faces of BO-16 Cosmetics". News Ghana. Retrieved 2020-10-25.
  19. BellaNaija.com (2015-01-19). "Ghollywood Actress Joselyn Dumas Lands New Endorsement!". BellaNaija. Retrieved 2020-10-25.
  20. Somuah, Yaa. "Glitz & Glam Scent of Africa Launch + Review of The New Fragrance. | Glam Africa". Retrieved 2020-10-25.
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