La Divaza

Pedro Luis Joao Figueira Álvarez (born on 18 June 1998), known as La Divaza, is an internet celebrity, Venezuelan YouTuber and singer.[1] [2] [3] La Divaza is the second YouTuber from Venezuela to reach one million subscribers after Dross.[4]

In this Spanish name, the first or paternal surname is Figueira and the second or maternal family name is Álvarez.
La Divaza
Personal information
BornPedro Luis Joao Figueira Alvarez
(1998-06-18) 18 June 1998
Maracay, Aragua, Venezuela
NationalityVenezuelan, Mexicano
YouTube information
Channel
Years active2012–present
Genre
Subscribers10.2 million
(2020)
Total views754 million
(2020)
NetworkBroadband TV
Associated acts
100,000 subscribers 2015
1,000,000 subscribers 2017
10,000,000 subscribers 2020
Updated: 21 May 2018

Biography

He was born in the city of Maracay, Aragua, Venezuela, and studied at "Instituto Escuela Maracay" in which graduated in 2015. He began producing videos on YouTube at the end of 2012, where he described the situation in his home country. His character, "La Divaza" caused controversy nationally and internationally for the peculiar personality it presented and the content of his videos. To this day he has become an icon and a phenomenon on social media.[5]

In 2011, Divaza (Pedro for his family and friends) began making videos of the social networking site Habbo, but stopped in 2012 when his channel called La Divaza flourished.[4]

"La Divaza" is Pedro Luis alter ego. "A diva." It is a varied channel as far as content is concerned, ranging from vlogs, gameplays and reviews to annual awards like the VMAs, EMAs, Billboards, Miss Universe and the Grammys, to more serious topics of social awareness.[6]

His best friend, Jose Gregorio Santos (also known as La Jose) who lives with him in Mexico City. He has made several appearances in his channel when he lived in Venezuela with the youtuber Konrad Montero (also known as La Konrad) but because of the distance, only contact via social networks.[7][8]

He is currently touring and performing for his millions of fans throughout the world and he has collaborated with many famous YouTubers such as Mariale, Alejo Igoa, Kimberly Loaiza and Juan Pablo Jaramillo. He got actually nine million of subscribers in YouTube.[9]

In December 2017, he released a song as a part of a viral YouTube challenge called "Roast Yourself" (like the challenge itself) that was accompanied by a music video, promoting her alter-ego. One week later, the song was available on iTunes,[10] reaching the top on Mexico and others Latin American countries. The music video got one million likes in 24 hours and more than six millions views on YouTube. As of June 2020, the music video had 115 million views and 3,5 million likes, making it the most successful song ever by a YouTuber. [11] He performed the song live at the 2018 MTV Millennial Awards, where he hosted the show alongside Chilean singer Mon Laferte, in which he won two awards, there are: MIAW Icon of the Year and Rostizado del Año.

On 15 November 2019, he released his first song called "Cachete al Suelo" under Warner Music Group in Mexico.

References
  1. "La Divaza es portada de la nueva edición de la 'Revista Tú'" [La Divaza is the cover of the new edition of the ‘Revista Tú’]. Entretengo (in Spanish). 13 June 2018. Retrieved 22 July 2019.
  2. Sánchez, Macarena (21 July 2018). "De estudiante a furor en YouTube: la historia de "La Divaza", el youtuber venezolano". infobae (in Spanish). Retrieved 26 September 2020.
  3. "Conozca por qué La Divaza es tendencia en redes sociales". EL NACIONAL (in Spanish). 21 March 2020. Retrieved 26 September 2020.
  4. "CelebridadPlus: LA DIVAZA EL YOUTUBERS VENEZOLANO MÁS FAMOSO LLEGO AL MILLÓN EN YOUTUBE". celebridadplus.com.ve. Archived from the original on 16 January 2017.
  5. Ramos, Dulce Maria (18 December 2016). "Pedro Figueira". estampas.com. Archived from the original on 22 December 2017.
  6. "Pedro Figueira, LA DIVAZA: "No es fácil digerir qué es un youtuber" – Revista Venezolana". revistavenezolana.com.
  7. "La Divaza dio detalles de sus proyectos en La Bomba – Televen". televen.com. 9 March 2017.
  8. "La Divaza, el influencer venezolano que cautiva a América Latina". expreso.ec.
  9. "LA DIVAZA". YouTube. Retrieved 17 January 2018.
  10. Roast Yourself – Single by La Divaza on Apple Music, 2 December 2017, retrieved 17 January 2018
  11. ""Roast yourself" de La Divaza suma más de 16 millones de reproducciones". www.20minutos.com.mx - Últimas Noticias (in Spanish). 4 January 2018. Retrieved 26 September 2020.


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