Maco (toy company)

Maco Toys, Inc., was the name of a popular toy company[1] based in Brooklyn, New York[2] which produced war-themed toys for children in the 1950s and 1960s.[3] Their toys were sold in a catalog that was illustrated by Tony Tallarico and printed by Charlton Comics[4] which presented itself as a war comic book.[5] (These toys were also sold in toy stores.) Products included plastic guns (including the M1903 Springfield rifle[6] and an Army Paratrooper Carbine [7]), grenades, and a plastic Molotov cocktail.

For other uses of the term, see Maco (disambiguation).

The company's products were available in stores throughout the United States, but had a limited range of products and did not operate in other countries. Competitors included Hawk Model Company, Applause Inc, and Louis Marx and Company.[1]

Anti gun toy controversy

In 1955, the New York City Council passed a bill to ban the manufacture, sale or possession of imitation revolvers that resemble the real article too closely. In a debate about the measure, an Army .45 caliber automatic manufactured by Maco was used as an example of a toy gun which was similar enough to the real model to be used as a weapon in a robbery.[8]

References
  1. "Maco Toys SWOT Analysis | Competitors & USP | BrandGuide". MBA Skool-Study.Learn.Share.
  2. "OCEAN SIDE PARCEL CHANGES OWNERS; Maco Toys Acquires 1-Story Building on 2-Acre Plot Sale in Huntington Maspeth Plot in Transfer Deal in Woodside". timesmachine.nytimes.com.
  3. http://www.toysthrutime.com/browse.asp?id=170
  4. "Maco Toys Comic Issue 1 (Charlton Comics) ComicBookRealm.com". Comic Book Realm.
  5. "Maco Toys Full Color Comics (1959) comic books". www.mycomicshop.com.
  6. http://user.pa.net/~the.macs/MACO.html
  7. "1950's Maco Toy Company Army Paratrooper Carbine -- Antique Price Guide Details Page". dealers.antiquesnavigator.com.
  8. "MAYOR HOLDS UP ON TOY GUN BAN; Own Sons Are Quick on Draw, Smiling Wagner Is Told at Hearing on Bill". timesmachine.nytimes.com.
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