Orange (2010 soundtrack)

Orange is the soundtrack to the 2010 Indian Telugu-language romantic film of the same name, directed by Bhaskar and starring Ram Charan, Genelia D'Souza and Shazahn Padamsee. The soundtrack album includes six tracks composed by Harris Jayaraj marking his first collaboration with Bhaskar and Ram Charan. The album was released on 10 September 2010, at a promotional event held at Shilpakala Vedika in Hyderabad,[1] and was marketed by the Aditya Music label.[2] The audio of its Tamil dubbed version Ram Charan was launched at 4 Frames Theater in Chennai on 7 November 2012.[3] The soundtrack album released to highly positive reviews and gained critical acclaim. It became one of the highest rated music albums in Telugu cinema.[4] The album was positively received and was nominated at major award ceremonies.[5]

Orange
Soundtrack album to Orange by Harris Jayaraj
Released	28 March 2013 (Jukebox Digital Release)
Recorded	2009–2010
Genre	Feature film soundtrack
Length	32:27
Language	Telugu
Label	Aditya Music
Producer	Harris Jayaraj
Harris Jayaraj chronology
Aadhavan (2009) Orange (2013) Engeyum Kadhal (2011)
External audio Audio Jukebox on YouTube

Release

Telugu version

The audio was initially planned to be launched on 14 August 2010.[6] However, the audio was launched on 10 September 2010 at Shilpakala Vedika in Hyderabad. The function was attended by Chiranjeevi, D. Rama Naidu, Kovelamudi Raghavendra Rao, Nagendra Babu, Bhaskar, Allu Arjun, Rana Daggubati, Sai Dharam Tej, Harris Jayaraj, Anand Sai, V. V. Vinayak, Boyapati Seenu, Allu Aravind, K. S. Rama Rao, K. L. Narayana, Bhogavalli Prasad, D Danayya, Gemini Kiran, Paruchuri Venkateswara Rao, Brahmanandam, Ali, Venu Madhav etc. attended it. However Ram Charan and Genelia D'Souza missed the event as they were shooting for a song in Australia.[7]

Tamil version

The audio launch function of the Tamil version was held on 7 November 2012 at the 4 Frames Theatre in Chennai. Singer Devan Ekambaram, Lyricist Arivumathi, Viveka, Jayamurasu, Yugabharathi, Arun Bharathi graced the event.[8] The song Chilipiga was re used in the 2011 film Engeyum Kadhal by Harris Jayaraj, which again was dubbed later into Telugu as Ninnu Choosthe Love Vasthundi.[9]

Track listing

Telugu

Orange (Original Motion Picture Soundtrack)

No.	Title	Lyrics	Artist(s)	Length
1.	"Oola Oolala Ala"	Surendra Krishna, Kedarnath Parimi	Karunya, Ranina Reddy	5:38
2.	"Chilipiga"	Vanamali	Karthik	5:30
3.	"Nenu Nuvvantu"	Vanamali	Naresh Iyer, Nadeesha, U.V. Jackey	4:51
4.	"Hello Rammante"	Ramajogayya Sastry	Vijay Prakash, Devan Ekambaram, D. Burns	4:45
5.	"O'Range"	Vanamali	Benny Dayal	4:16
6.	"Rooba Rooba"	Vanamali	Shail Hada, Chinmayi	5:18
Total length:				32:27

Tamil

Ramcharan
Soundtrack album to Ramcharan by Harris Jayaraj
Released	7 November 2012
Recorded	2009–2010
Genre	Feature film soundtrack
Length	28:26
Language	Tamil
Label	Aditya Music
Producer	Harris Jayaraj

Ramcharan (Original Motion Picture Soundtrack)

No.	Title	Lyrics	Artist(s)	Length
1.	"Sydney Nagaram"	Arivumathi	Haricharan	5:37
2.	"Naanum Unnodu"	Viveka	Nivas	4:47
3.	"Hello Romantic"	Arun Bharathi	Devan Ekambaram	4:40
4.	"Rooba Rooba"	Arivumathi	Nidheesh Gopalan, Chinmayi	5:14
5.	"Nootrandu Kaathale"	Yugabharathi	Devan Ekambaran	4:13
6.	"Oruvali Paathai"	Viveka	Nivas	3:55
Total length:				28:26

Reception

The audio received positive response. Musicperk.com gave a review stating "Harris Jayaraj has composed an urban product that will surely strike a chord with the youth...Almost all songs are great" and rated the film 3.5/5.[10] Milliblog.com gave a review stating "Harris’ return, after an year, seems deliberately safe."[11] IndiaGlitz gave a review stating "Orange, may be a fruit but as a colour, it is quite vibrant just as this album is. Harris Jayaraj has composed an urban product that will surely strike a chord with the youth! Almost all songs are great with 'Nenu Nuvvantu' standing out."[12] raagalahari.com gave a review stating "Orange has its good and also has its not so good, just like the sweet-sour taste of orange fruit. The album starts off great and drags towards the end. Regardless, this album is being widely accepted due to Ram Charan’s reputation and the marketing of the film will further ensure the high sales of the music album."[13] Cinecorn.com gave a review stating "At the end the album not just satisfies the expectations stated at the beginning, it goes even beyond it. Hence we get an album that's not just for the sake of commercial prospects but something that can be heard for some years to come. An album with excellent melody coupled with beautiful lyrics, always have a timeless appeal...as off today it stays with you long after you have finished listening" and rated the album 4/5.[14] SuperGoodMovies gave a review stating "On a whole, Orange is an out and out classy album and is seriously addictive for music lovers..Harris have a winner on hands."[15]

The audio was an instant success, with a record amount of Sales in the market. Aditya Gupta of Aditya Music expressed his happiness over it to the media speaking "My special thanks to Chiranjeevi garu, Allu Aravind garu, Nagababu garu and their family members for offering us the music rights with great trust...the music of ‘Orange’ composed by Harris Jayaraj is widely being received by the music movie buffs, especially in the form of iTunes, Apple Store, Nokia Stores, etc."[16]

Awards and nominations

Award	Category	Nominee	Result
Filmfare Awards South	Best Music Director – Telugu	Harris Jayaraj	Nominated
Mirchi Music Awards South	Best Album of the Year		Won
Mirchi Music Awards South	Mirchi Listeners' Choice Best Album		Won
Big FM Awards	Best Music Director		Won
Big FM Awards	Best Playback Singer	Karunya	Won

Personnel

• Additional Playback Singers :
  • Ranina Reddy - Oola Olala Ala
  • Nadeesha, Yuvi J - Nenu Nuvvantu
  • Devan Ekambaram, Dr. Barn - Hello Rammante
• Harmonys : Chandran, Sam P. Keerthan, Dr. Narayanan, Satyan, Vijayagopal, Krish, P.V. Bavan, Ganga, Sri Vidhya, Divya, Maya, Chaarulathamani, Anitha
• Madras Strings Orchestra Conducted by : M.S.V. Raja, Prabhakar
• Saxophone : M.S.V. Raja
• Bass Guitarist : Keith Peters
• Acoustic Guitarist : Steeve Vatz
• Electric Guitar : Keba Jeremiah
• Classic Guitar and Acoustic Guitarist : Kabuli, Banjalin, Baske
• BulBultara : Seenu
• Whistle : Suresh
• Percussion : Kumar, Thumba Raja, Vedha, Murali
• Recorded at : Trinity Audio Studios Pvt Ltd, Chennai
• Sound Engineer : M. Ramesh, D.F. Tech
• Assistant Sound Engineer : N. Justin Prabhakaran, D.F. Tech
• Mastered By : Will Quinell, New York
• Music Co-Ordinator : S. Nirmal Raj
• Studio Manager : K. S. Ramkumar

References

1. "Orange music launch". idlebrain.com. Retrieved 10 September 2010.
2. "Aditya Music bags Ram Charan's Orange audio". Oneindia Entertainment. Retrieved 10 July 2010.
3. "Ram Charan Audio Launch Stills". moviegalleri.net. Retrieved 7 November 2012.
4. "Ram Charan Teja's next after Magadheera". Rediff.com. Retrieved 26 October 2009.
5. "Harris Jayaraj attributes his success to God". Oneindia Entertainment. Retrieved 27 November 2010.
6. "'Orange' Music on Aug 14". IndiaGlitz. Retrieved 31 July 2010.
7. "'Orange' audio launched". IndiaGlitz. Retrieved 10 September 2010.
8. "Ram Charan Audio Launch Stills". moviegalleri.net. Retrieved 7 November 2012.
9. "'Engeyum Kadhal' Telugu audio launched". IndiaGlitz. Retrieved 1 March 2012.
10. "Musicperk Review : Orange". Musicperk.com. Retrieved 2 March 2011.
11. "Orange (Music review), Telugu – Harris Jayaraj". Milliblog. Retrieved 10 September 2010.
12. "Orange - Juicy Music". IndiaGlitz. Retrieved 11 September 2010.
13. "Orange-Tastes like an orange fruit". raagalahari.com. Retrieved 11 September 2010.
14. "Ram Charan's Orange Music Review". Cinecorn.com. Retrieved 10 September 2010.
15. "Orange Audio Review". SuperGoodMovies. Retrieved 22 November 2010.
16. "Aditya Gupta's special thanks to Chiru for Orange music". raagalahari.com. Retrieved 20 September 2010.