Oxford (toy company)

Oxford Co., Ltd.
Industry	toy
Founded	1961 (Dongjin Ind. Corp.)
Headquarters	Busan, South Korea
Products	Construction set
Website	http://oxfordtoy.co.kr/

Oxford Co., Ltd. (Korean: 옥스포드) is a South Korean toy company, based in Busan, that makes interlocking brick toys.

History

The company was first founded in 1961 as Dongjin Ind. Corp.[1]

In 1971, toy sales company Daegoo Lucky toy corp was established.

In 1972, toy sales company Busan Lucky toy corp was established.

In 1984, toy manufacturer PAPA toy Ind. Corp. was established.

In 1992, PAPA was renamed to Oxford co., ltd.

Toy blocks

The company's small sized blocks are compatible with Lego brand bricks, and the company makes blocks in larger sizes for younger children. Oxford has licenses to make themed sets from Disney, Hello Kitty, Robocar Poli and Pororo. Oxford manufactures Kre-O bricks on behalf of Hasbro.

Clones

Oxford sets are commonly copied by Chinese toy companies Sluban and Woma, sometimes with slight changes.

Themes

Small blocks

The company produces small block sets in several themes including:[2]

Military
Transport
Town
Fire
Police
Spy
Three Kingdoms historical sets
Gwanggaeto the Great historical sets

References

"History". Oxford Company. Archived from the original on 25 April 2012. Retrieved 4 November 2011.
"소블록". Oxford Company. Archived from the original on 2 May 2012. Retrieved 4 November 2011.

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[1] "History". Oxford Company. Archived from the original on 25 April 2012. Retrieved 4 November 2011.

[2] "소블록". Oxford Company. Archived from the original on 2 May 2012. Retrieved 4 November 2011.