Promod
Promod is an originally French chain of women's fashion stores, with more than 1,000 sale points and 5,000 employees in some 50 countries.
Promod was created in France in 1975 as a family boutique with their self-designed clothes for women. The company rapidly expanded and now sells their clothing in 50 countries and since 1999 also online. They can be found in their own shops, or in concessions inside larger retail shops.[1] Gross sales exceed 1 billion Euros per year.[2]
Its recent venture is in Indian retail via e-commerce. By 2025, they plan to open more than 100 retail doors with e-commerce with Rs 100 million in India.[3][4]
Notes
- White, Garry (17 August 2013). "Debenhams strikes deal with French fashion giant Promod". Telegraph.
- "French brand Promod to launch in Debenhams". Fashion United. 19 August 2013.
- Dar, Vaishali. "Promod To Expand Its Retail Footprint In India; To Retail Via E-commerce". BW Businessworld. Retrieved 2018-05-31.
- Mitra, Sounak (2018-04-18). "India is among Promod's top 5 markets, says MD Nadine Caux". Mint. Retrieved 2018-05-31.
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