Richard M. Perloff

Richard M. Perloff is an American academic. He is professor of communication at Cleveland State University,[1] where he has taught since 1979.[2] He has written on persuasion, on political communication, on the psychology of perception of the effects of mass media, and on the third-person effect.[1]

Richard M. Perloff
Born	July 28, 1951
Nationality	American
Occupation	University professor
Children	2
Awards	(1998)
Academic background
Education	University of Wisconsin at Madison PhD., 1978, University of Pittsburgh, M.A., 1975,University of Michigan, B.A., 1972
Thesis	(1978)
Academic work
Era	Modern
Discipline	Communication
Sub-discipline	Political Science
Institutions	Cleveland State University at School of Communication
Main interests	Communication, psychology, persuasion, behavoiral sciences
Notable works	The Dynamics of Persuasion (1993) Political Communication: Politics, Press, and Public in America (1998)
Website	Faculty profile

Publications

Perloff's published work includes:

• The Dynamics of Persuasion. Hillsdale, New Jersey: Lawrence Erlbaum, 1993[1]
  • Fifth edition, London; New York: Routledge, 2014.
• Political Communication: Politics, Press, and Public in America. Mahwah, New Jersey: Lawrence Erlbaum Associates, 1998.[1]
• Persuading People to have Safer Sex: Applications of Social Science to the AIDS Crisis. Mahwah, New Jersey: Lawrence Erlbaum Associates, 2001.
• The Dynamics of Political Communication: Media and Politics in a Digital Age. Abingdon; New York: Routledge, 2014.

In 2006 he was editor of a special issue of American Behavioral Scientist on racial health-care disparities and communication.[1][3]

References

1. Wolfgang Donsbach, Michael W. Traugott (editors) (2008). The SAGE handbook of public opinion research. Los Angeles, California; London: SAGE Publications. ISBN 9781412911771.
2. Richard Perloff, Ph.D.. Journalism and Promotional Communication Division, Cleveland State University. Archived 3 August 2013.
3. Richard M. Perloff (editor) (2006). Communication and Racial Disparities in Health Care (special issue). American Behavioral Scientist 49 (6): 755–884. Thousand Oaks, California: Sage.