StayC

StayC (Korean: 스테이씨, commonly stylized as STAYC) is a South Korean girl group formed by High Up Entertainment. It is the first group debuted by the company after its formation by producer duo Black Eyed Pilseung. The group is composed of six members: Sumin, Sieun, Isa, Seeun, Yoon, and J. The group debuted on November 12, 2020, with the release of their debut single album, "Star To A Young Culture".[1]

StayC
StayC in 2020
From left to right: Yoon, Sieun, J, Seeun, Sumin, and Isa
Background information
OriginSeoul, South Korea
GenresK-pop
Years active2020 (2020)–present
LabelsHigh Up Entertainment
Associated actsBlack Eyed Pilseung
Websitewww.highup-ent.com/stayc/
Members
  • Sumin
  • Sieun
  • Isa
  • Seeun
  • Yoon
  • J

Name

The group's name, StayC, is an acronym for "Star To A Young Culture." It is meant to "reflect the act's aim of dominating pop culture".[2]

The official logo of StayC

History

Pre-debut

Sieun was well-known prior to debut as both the daughter of veteran singer Park Nam-jung, and for her roles in dramas such as The Good Wife, Queen for Seven Days, and The Crowned Clown. She won the Youth Acting Award in 2018 SBS Drama Awards for her role in Still 17.[3] Seeun was also known as an actress, appearing in shows like The Guardians and Circle.[2]

Prior to debut, STAYC was known as "High Up Girls", named after their company, High Up Entertainment.

2020: Debut with Star To A Young Culture

On September 8, 2020 it was announced that High Up Entertainment will debut their first girl group, with Sieun being named its first member.[4] On September 9, 2020 profile photos of three confirmed members - Sieun, Seeun and Sumin have been revealed.[5]

On October 11, High Up Entertainment announced that the group would be debuting on November 12, 2020.[1] Three last members - Isa, J and Yoon were revealed via prologue films on October 12, 13 and 14 respectively. On October 22, the title of their single album was announced to be Star To A Young Culture, with the lead single "So Bad."[6] The teaser schedule was released the same day. The single album was announced to be produced by Black Eyed Pilseung, known for previous hits such as TT, Touch My Body, Roller Coaster, and Dumhdurum. The producing duo described the group's sound as "Teen Fresh," a combination of "Teen" and "Fresh," highlighting the group's "unique individual vocal colors".[7] Prior to the album's release, promotions were done through 1theK's YouTube page. These included dance covers of groups such as Blackpink, BTS, and Stray Kids, which received over 1 million views,[8] and a vocal cover of songs by Twice and Red Velvet which received over 2 million views.[9]

On November 12, the music video for the album's lead single "So Bad" was released, receiving over 2.6 million views in the first 24 hours.[3] Their album was released on the same day, selling over 4,300 copies on its first day, the most for a girl group that made their debut in 2020.[3] It went on to sell more than 10,000 copies on its first week, becoming the first debut album by a girl group in 2020 to do so.[2] They promoted the album through a VLIVE debut showcase, promoting both the lead single, "So Bad" and B-side "Like This".[10] The group made their music show debut on November 13, 2020 at KBS Music Bank,[3] which was followed up with performances at Show Champion, Inkigayo, and The Show. The album debuted at number 17 on the weekly Gaon Album Chart. "So Bad" debuted at number 90 on Billboard's K-pop Hot 100, and number 21 on the World Digital Song Sales chart.[11]

Members
  • Sumin (수민)
  • Sieun (시은)
  • Isa (아이사)
  • Seeun (세은)
  • Yoon (윤)
  • J (재이)

Discography

Single albums
Title Details Peak chart positions Sales
KOR
[12]
Star to a Young Culture
Track listing
  1. "So Bad"
  2. "Like This"
 6

Singles
List of singles, with selected chart positions, showing year released and album name
Title Year Peak chart
positions		 Album
KOR
Gaon
[14]		 KOR
Hot
[15]		 US
World
[11]
"So Bad" 2020 1598221 Star to a Young Culture

Filmography

Music videos
Year Music video Director(s) Ref.
2020 "So Bad" Minjun Lee, Hayoung Lee
(MOSWANTD)		 [16]

Awards and nominations
Award Year Category Recipient Result Ref.
Gaon Chart Music Awards 2021 New Artist of the Year - Digital "So Bad" Nominated [17]
Seoul Music Awards Rookie of the Year StayC Nominated [18]
K-wave Popularity Award Nominated
Popularity Award Nominated

References
  1. "STAYC(스테이씨) on Twitter". Twitter. @STAYC_official. Archived from the original on October 11, 2020. Retrieved November 30, 2020.
  2. Herman, Tamar. "K-pop's StayC, new six-member girl group with some familiar faces, are out to dominate Korean pop culture". South China Morning Post. South China Morning Post. Archived from the original on November 29, 2020. Retrieved November 30, 2020.
  3. Dewi, Chintya. "Black Eyed Pilseung's Girl Group Officially Debuts As "StayC" By Releasing "So Bad" MV". CULTR. CULTR. Archived from the original on December 27, 2020. Retrieved November 30, 2020.
  4. "Producer duo Black Eyed Pilseung to debut a girl group for the first time". koreajoongangdaily. September 8, 2020. Archived from the original on November 30, 2020. Retrieved November 30, 2020.
  5. "Black Eyed Pilseung's 'daughter group' Highup Girls releases profile images of Soomin, Seeun, & Sieun". allkpop. September 8, 2020. Archived from the original on September 28, 2020. Retrieved November 30, 2020.
  6. "STAYC(스테이씨) on Twitter". Twitter. @STAYC_official. Archived from the original on October 22, 2020. Retrieved November 30, 2020.
  7. Baek, Ji-Eun. "[일문일답] 블핑승 스테이씨, 인성-비주얼-실력 겸비한 걸그룹 자신". Chosun (in Kanuri). Archived from the original on December 27, 2020. Retrieved November 30, 2020.
  8. "[4K] 2020년 K-POP 띵곡 커버한 STAYC(스테이씨) / BLACKPINK, BTS, SKZ, NCT / Cover Dance Medley / COUNTDANCE 카운트댄스" [[4K] STAYC Covers K-POP Songs in 2020 / BLACKPINK, BTS, SKZ, NCT / Cover Dance Medley / COUNTDANCE]. YouTube. 1theK Originals (Kakao M Corporation). Archived from the original on December 2, 2020. Retrieved November 30, 2020.
  9. "SM 이수만이 BTS 불타오르네를 만들었다면 어떤 느낌일까? / STAYC, BTS, BLACKPINK, TWICE, Red Velvet / SWITCH ON" [How would it feel if SM Lee Soo-man made BTS "FIRE"? / STAYC, BTS, BLACKPINK, TWICE, Red Velvet / SWITCH ON]. YouTube. 1theK Originals (Kakao M Corporation). Archived from the original on November 16, 2020. Retrieved November 30, 2020.
  10. "STAYC(스테이씨) on VLIVE". VLIVE. VLIVE. Archived from the original on November 11, 2020. Retrieved November 30, 2020.
  11. McIntyre, Hugo (November 26, 2020). "BTS, Aespa, STAYC, Nicki Minaj And Beyoncé: Notable Moves On This Week's World Songs Chart". Forbes. Archived from the original on December 27, 2020. Retrieved November 30, 2020.
  12. "Gaon Album Chart" (in Korean). Gaon Music Chart. Archived from the original on December 27, 2020. Retrieved December 3, 2020.
  13. "GAON December 2020 Album Chart". Gaon Music Chart (in Korean). Archived from the original on January 7, 2021. Retrieved January 7, 2021.
  14. "Gaon Digital Chart" (in Korean). Gaon Music Chart. Archived from the original on March 9, 2017. Retrieved November 18, 2020.
  15. "Billboard Korea K-Pop 100". Billboard. Archived from the original on January 3, 2020. Retrieved December 7, 2020.
  16. MOSWANTD (November 17, 2020). "STAYC - SO BAD". Vimeo. Archived from the original on December 27, 2020. Retrieved December 7, 2020.
  17. "2021 GCMA New Artist of the Year - Digital Nominees". gaonmusicawards.com. Archived from the original on January 8, 2020. Retrieved January 4, 2021.
  18. "30th Seoul Music Awards". Seoul Music Awards. Archived from the original on December 9, 2020. Retrieved December 10, 2020.
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