The Coffee House (coffeehouse chain)

The Coffee House is a Vietnamese coffeehouse chain, created in 2014.[1] It is based in Ho Chi Minh City.[4]

For other uses, see Coffeehouse (disambiguation).
The Coffee House
IndustryCoffee shop
Founded2014[1]
Number of locations
140[2] (2018)
Area served
Vietnam
Key people
Nguyễn Hải Ninh (CEO, founder)[3]
RevenueVND 669 billion [2] (2018)
VND 2 billion [2] (2018)
Websitethecoffeehouse.com

As of March 2018, the chain has over 100 stores across Vietnam[5] that serve over 40,000 customers a day.[6] The CEO Nguyen Hai Ninh announced that the company plans to open as many as 700 outlets across Vietnam.[6][7]

The chain has been described as one of local Vietnamese coffeehouse chains, together with Highlands Coffee[4] or Cong Ca Phe,[7] that are together more popular in Vietnam than global chains like Starbucks.

In 2018, The Coffee House was second on Vietnamese coffee chain market in terms of revenue, after Highlands Coffee, and fourth in terms of profit (after Highlands Coffee, Starbucks and Phúc Long).[2]

In 2019, The Coffee House's revenue had an increase of nearly 30% compared to 2018, reaching 863 million VND.[8]

References
  1. Nguyễn Đình Duy. "The Coffee House bất ngờ thay CEO: Founder Nguyễn Hải Ninh "nhường ghế" cho đồng sáng lập Seedcom" (in Vietnamese). Brands Vietnam. Retrieved December 29, 2019.
  2. "Vietnamese-owned coffee chains show strong rise". VietNamNet Global. July 18, 2019. Retrieved July 22, 2020.
  3. Nguyễn Đình Duy (May 10, 2019). "The Coffee House to boost production by 10-15% this year". Vietnam News. Retrieved May 12, 2020.
  4. "Vietnamese coffee scene heats up while Starbucks takes its time". Nikkei Asian Review. August 14, 2018. Retrieved October 26, 2018.
  5. "The Coffee House opens first store in Binh Duong Province". Jul 30, 2018. Retrieved October 26, 2018.
  6. "The Coffee House to open 1st foreign store this year". Việt Nam News bizhub. Mar 29, 2018. Retrieved October 26, 2018.
  7. Dang Khoa (August 16, 2018). "Global chains suffer as Vietnamese coffee lovers vote with their feet". VN Express. Retrieved October 26, 2018.
  8. https://cafebusiness.vn/highland-starbucks-phuc-long-va-the-coffee-house-cuoc-dai-chien-ve-kinh-doanh-nhu-the-nao-1709.html
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