The Green Initiative

The GreenInitiative (www.greeninitiative.eco) has as its main objective the offsetting of Greenhouse gases emitted by human activities that can range from complex industrial production processes to simply driving a car, with reforestation projects in riparian areas that need to be recovered. The trees planted will absorb carbon dioxide from the atmosphere and provide, as well as environmental benefits, such as water and air quality preservation, and biodiversity protection.

Main Projects

ForestFriends (www.forestfriends.eco)

The ForestFriends initiative was launched in 2017 with the aim to catalyze carbon mitigation action for tourists. The project supports forest restoration efforts in biodiversity hotspots in Peru and Costa Rica. The project is led by GreenInitiative in collaboration with key partners.


Carbon Neutral Now - www.carbonneutralnow.eco

This project aims to support SMEs to engage into climate action, measuring, reducing and offsetting its carbon footprint. GreenInitiative leads this project since 2015, having supported more than 50 companies.


Carbon Neutralization of the 8th Conference of the Parties to the Biological Diversity

The purpose of the Project done by The Green Initiative is the neutralization of the Greenhouse gasses (GHG) emissions related to the realization of the COP 8 through the reforestation of a degraded riparian area in the City of Curitiba . The Project will be realized in two stages and will demonstrate in a practical way a possibility to contribute at the same time to the Biodiversity and Climate Conventions.

Carbon Free CD

The Green Initiative is the first organization in Brazil to develop a Carbon Free Album (Compact Disc).

The musician Txai Brasil released his first album which is the first in Brazil to have its carbon emissions neutralized by reforesting 1 ha of riparian area in the State of São Paulo - Brazil.

The production, distribution and usage of the 3.000 copies caused an emission of 5.4 tonnes of CO2 equivalent to the atmosphere which will be absorbed by the reforestation of the riparian area.


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