Visit California
Visit California is a nonprofit organization self-tasked with developing and maintaining marketing programs to further develop tourism in California. This organization was previously known as the California Travel & Tourism Commission before its reorganization.[1]
 | |
| Industry | Tourism |
|---|---|
| Founded | 1998 |
| Website | www.visitcalifornia.com |
Funding of the organization is through taxes (known as assessments) on tourism related businesses, such as hotels.[2]
Visit California Awards
The annual Poppy Awards are a biennial contest to recognize the best of Californian tourism. Nomination criteria include that entries must promote tourism to/within California and that entries must demonstrate an impact on tourism.
See also
References
- http://www.bizjournals.com/sacramento/news/2011/09/26/visit-california-name-change-tourism.html Tourism board changes name to Visit California - Sacramento Business Journal
- http://skift.com/2015/03/02/why-california-doubled-its-tourism-budget-to-more-than-100-million/ How California Doubled Its Tourism Budget to More Than $100 Million - Skift
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