Williams Murray Hamm

Williams Murray Hamm (WMH) is a brand innovation, design and strategy agency based in London. It specialises in inventing or reinventing brands.

Williams Murray Hamm (WMH)
TypeSubsidiary
IndustryBrand Innovation, Design and Strategy Agency
Founded1997
Headquarters
London, UK: 10 Dallington Street, London, EC1V 0DB
Key people
WMH ltd.
Richard Williams, Chairman & Founder;
Garrick Hamm, Creative Partner;
Wybe Magermans, Managing Director;
ServicesInnovation: Brand creation, growth business platforms, products and services, positioning, brand behaviour and services development.
Strategy: Positioning, brand behaviour, portfolio architecture, communication strategy.
Creative: Packaging, identity, naming, comms, in store activation, digital content and film.
Activation: Packaging roll outs, campaign activation, retouching, artwork, photography
Number of employees
30
ParentWrittle Holdings
Websitewmhagency.com

History

Founded in 1997,[1] Williams Murray Hamm was acquired in 2006 by Loewy Group, a business that was subsequently acquired by Writtle Holdings in 2011.[2] Chairman & Founder, Richard Williams and Creative Partner, Garrick Hamm both remain on the board of directors.[3] Founding Partner, Richard Murray died in 2010.[4] Wybe Magermans[5] was appointed to the board in 2016 and became the agency's Managing Director in 2019.

Work & Accolades

WMH's work in Fast-moving Consumer Goods (FMCG) packaging for GSK's Horlicks,[6] Hovis,[7] McVitie's Jaffa Cakes[8] and Sainsbury's SO organics[9][10] and Sainsbury's Basics[11][12] led to the business being named Design Agency of the Year by Marketing Magazine in 2002 and 2004.[13]

WMH has won DBA Design Effectiveness Awards for its work on Here Organics, Sainsbury's SO organic,[14][15] Wild Brew (which also won a D&AD yellow pencil),[16][17] while Hovis and Clipper Teas won the DBA Design Effectiveness Grand Prix in 2002 and 2004 respectively.[18][19]

Notable WMH clients have included 2003's redesign of the Barclays Bank identity,[20] 2004's relaunch for Fortnum & Mason,[21] via a brand book and repackaging exercise. The company has maintained an eight-year relationship with Syngenta, the Swiss agrochemicals business.[22] Other WMH clients include Beazley Group,[23] Brummells of London,[24] Way to Blue[25] and Jamie Oliver's store Recipease venture,[26] Burger delivery start-up Chosen Bun,[27] Magic Me,[28] JuiceBurst (Purity Soft Drinks),[29] Syngenta,[30] charity Ella's Home,[31] and globally for Carlsberg[32] and Castrol.[33]

More recent work includes the launch of Waitrose & Partners Free From range of foods, creation of completely new container shipping company, Ocean Network Express (ONE), brand positioning and identity redesign for USA based food producer Lamb Weston;[34] and brand world creation for Pernod Ricard's leading boutique single malt whisky, Aberlour.

In 2015, the agency was awarded the top prize at The Drum's inaugural Dream Awards[35] and gold at the Fresh Awards[36] for its packaging design for UK erotica brand Coco de Mer.[37] Additionally, WMH won gold in the body category at the celebrated Pentawards[38] for its work with beauty brand Prismologie.[39]

2016 saw WMH's return to win gold at the Design Effectiveness Awards (Design Business Association) for their interactive brand design work with JuiceBurst (Purity Soft Drinks).[40] The award-winning continued for its brand identity and packaging work for Coco de Mer winning the coveted D&AD Yellow Pencil Award,[41] the Drum Design Award,[42] Design Week Award (Package Design Category)[43] and Creative Review Annual where it was awarded 'Best in Book: Design'.[44]

In 2017, WMH started a new division that specialises in implementing large packaging roll-out and major cross-media campaigns. WMHAdaptive works for clients such as Waitrose, Castrol and Network Rail.

Publications
  • WMH updated The Little Book of Don'ts in Brand Design in 2004
  • Richard Murray wrote Churnmore A True Taste of Brand Management in 2007
  • The three partners delivered Seemed Like a Good Idea at the Time, a celebration of the company's ten years in business in 2009
  • To celebrate its 20th anniversary, WMH published Blood, Sweat & Ideas. A retrospective of the agency's work over the past two decades.

References
  1. "Incorporation date WMH".
  2. "Exclusive: Loewy acquires WMH | News". Design Week. 1 December 2006. Retrieved 25 August 2014.
  3. "People: Company 03305951 – Williams Murray Hamm". Duedill. Retrieved 21 January 2016.
  4. "Richard Murray: 1965–2010". Creative Review. Retrieved 25 August 2014.
  5. "WILLIAMS MURRAY HAMM LIMITED – Officers (free information from Companies House)". beta.companieshouse.gov.uk. Retrieved 29 February 2016.
  6. "Design Awards: Packaging (food)". Marketing Magazine. 23 November 2005. Retrieved 21 January 2016.
  7. "Branding Interview: Williams Murray Hamm, sub section: Bread Winners". Retrieved 2 March 2005.
  8. "WMH repacks Jaffa Cakes for a bigger bite of market | News". Design Week. 4 March 2004. Retrieved 25 August 2014.
  9. "D&AD Awards 2006 Professional packaging design winner wood pencil Sainsbury's Organics/". Retrieved 21 January 2016.
  10. "Putting a Prize on Effectiveness | BusinessWeek". Images.businessweek.com. Retrieved 21 January 2016.
  11. "Creative Review: When Sainsbury's was out on its own". 25 August 2011. Retrieved 21 January 2016.
  12. "Sainsbury's Basics as designed by Williams Murray Hamm grow fifty percent in one year". 27 November 2005. Retrieved 21 January 2016.
  13. "AGENCY 2002: Design Agency of the Year – Williams Murray Hamm". Marketing Magazine. Retrieved 25 August 2014.
  14. "Sainsbury's Basics as designed by Williams Murray Hamm". www.newswire.com.
  15. "dba Insight magazine Winter Spring 2007" (PDF). www.dba.org.uk.
  16. "D&AD Professional Awards 2001 – Yellow Pencil for Packaging Design: Wildbrew". D&AD.
  17. "A fur day's work". The Guardian.
  18. http://www.dba.org.uk/aboutdba/documents/DBANewsletter01.pdf
  19. "Richard Murray". agIdeas. Retrieved 25 August 2014.
  20. "Barclays opts for WMH to develop cohesive image". Marketing Magazine. 26 November 2003. Retrieved 25 August 2014.
  21. "Team of designers restructures Fortnum & Mason brand | News". Design Week. 10 November 2005. Retrieved 25 August 2014.
  22. "News Wire". Newswire.
  23. "CorpComms – News – 61 Risky Business". Corpcommsmagazine.co.uk. 27 April 2008. Retrieved 25 August 2014.
  24. "Brummells and Sage Pay Cloud Connect Case Study".
  25. "A live neon identity for Way to Blue". Design Week. Retrieved 21 January 2016.
  26. "Branding for Jamie Oliver's retail store Recipease unveiled by Williams Murray Hamm". The Drum. Retrieved 25 August 2014.
  27. Simon Nias, marketingmagazine.co.uk, 12 June 2013, 12:41PM (12 June 2013). "Chosen Bun to launch world's first gourmet burger delivery business". Brandrepublic.com. Retrieved 25 August 2014.CS1 maint: multiple names: authors list (link)
  28. "Williams Murray Hamm creates Plasticine identity for charity Magic Me". Design Week. Retrieved 21 January 2016.
  29. http://www.designweek.co.uk/exploding-fruit-drink-packaging-from-williams-murray-hamm/
  30. "Syngenta: "FLOWERS PRO CONTROLS" Design & Branding by Williams Murray Hamm".
  31. Matthew McIntyre (7 April 2014). "Williams Murray Hamm's 'pretty' campaign against sex trafficking | Desktop". Desktopmag.com.au. Retrieved 25 August 2014.
  32. "BOILERMAKER CHALLENGE – USE A GLASS THAT DOESN'T EXIST!". Phil Sills -Photographer.
  33. "Castrol EDGE film". youtube.
  34. Derrick Lin. "PROJECTS YOU SHOULDN'T MISS: Lamb Weston New Visual Identity".
  35. "Williams Murray Hamm scoops top prize at The Drum Dream Awards". The Drum.
  36. "Fresh Awards Winners 2015, Packaging Design, Coco de Mer". Fresh Awards.
  37. Derrick Lin. "Showcase and discover creative packaging: Coco de Mer". Packaging of the World.
  38. "GOLD PENTAWARD 2015 – BODY – WILLIAMS MURRAY HAMM". Pentawards.
  39. "PRISMOLOGIE". The Dieline.
  40. "Winners/ Beverags: Gold – JuiceBurst & WMH winners". Design Effectiveness Awards winners 2016. Design Business Association. Retrieved 11 February 2016.
  41. "D&AD Awards Professional Yellow Pencil Packaging Design 2016 Coco de Mer".
  42. "Drum Design Winners Announced". The Drum.
  43. "@Design_Week DWawards16 Twitter @WMHagency". Design Week Twitter.
  44. "CR Annual – Best in Book: Design". www.creativereview.co.uk. 27 April 2016.
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