Easy (Cro song)

"Easy" is the debut single of German rapper Cro. A pop and rap song, it was produced by Cro. The lyrics and musical composition are attributed to Cro. It was first released on the internet on November 23, 2011, was later released on his mixtape Easy, which was available for free download, and later re-released as the lead single from his debut album Raop on March 23, 2012 through Chimperator Productions.

"Easy"
Single by Cro
from the album Raop
ReleasedMarch 23, 2012 (2012-03-23)
GenrePop, rap
Length2:53
LabelChimperator
Songwriter(s)Cro
Producer(s)Cro
Cro singles chronology
"Easy"
(2012)		 "Du"
(2012)
Maxi Edition

"Easy" attained commercial success, reaching number two in Germany and number 4 in Austria. The song was promoted by an accompanying music video directed by Harris Hodovic. It reached Platinum in Germany in October 2012.

Content

In the first verse, Cro praises his rapping skills by comparing himself to Jay-Z and saying that he creates his instrumentals himself. He then changes the subject to the relationship with a woman and he gives reasons that would lead to him break up with her, such as marriage and pregnancy. In the end, he does leave her and is happy that she is no longer there.

In the lyrics, the word "easy" appears at the end of each verse, with a word that is based on it. For example, the words AC/DC and the phrase "erschieß sie" become "AC/D-Easy" and "ersch-Easy." The song does not have an actual chorus.

Production

Cro produced the beat for "Easy" himself and used a sample of Bobby Hebb's song "Sunny" and also modeled the lyrics after this song. The track reached Platinum in October 2012.[1][2][3][4][5][6]

Music video

The music video for "Easy" was directed by Harris Hodovic and premiered on YouTube on November 23, 2011. It shows a woman (played by the model Sula Starridou) who is rapping the lyrics instead of Cro as she is walking through an apartment in which many different situations are depicted which are oriented after the song. The location then moves outside, where the woman continues to rap while in a skatepark/riding a bike. As of September 2017, the video has been viewed 53 million times on YouTube.

Track listing

All tracks are written by Cro.

Digital download[7]
No.TitleLength
1."Easy"2:53
2."Easy" (Instrumental)2:53
3."Easy" (Acapella)2:15
Total length:8:01
CD single[8]
No.TitleLength
2."Easy" (Music video)3:14
Total length:11:15
Maxi edition[9]
No.TitleLength
1."Easy"2:53
2."Hi Kids"3:14
3."Lieblingssong"2:11
4."Konfetti (feat. Ahzumjot & Rockstah)"3:12
Total length:11:30

Charts and certifications

Certifications
Region CertificationCertified units/sales
Austria (IFPI Austria)[17] Platinum 30,000*
Germany (BVMI)[18] 3× Gold 450,000^
Switzerland (IFPI Switzerland)[19] Platinum 30,000^

* Sales figures based on certification alone.
^ Shipments figures based on certification alone.

|}

References
  1. "Cro: Platin-Album & Gold-Singles". rappers.in (in German). October 5, 2012. Retrieved October 18, 2012.
  2. "Cro: Platin für "Easy", Gold für "Du"". Musikmarkt GmbH & Co. KG (in German). Musikmarkt Verlag GmbH. October 9, 2012. Retrieved October 18, 2012.
  3. Jansen, Kristof (October 4, 2012). "Platin- und Goldregen für Cro". Hiphop.de (in German). ManeraMedia GmbH. Retrieved October 18, 2012.
  4. "Cro: "Raop" und "Easy" erreichen Platinstatus, "Du" mit Gold". 16bars.de (in German). October 4, 2012. Retrieved October 18, 2012.
  5. Koll, Janiv (October 5, 2012). "Cro mit Gold und Platin ausgezeichnet". rap.de (in German). Joint Forces Media GmbH. Retrieved October 18, 2012.
  6. "Cro geht Platin [News]". splash-Festival.de (in German). splash! Entertainment AG. October 4, 2012. Retrieved October 18, 2012.
  7. "Easy". Amazon.de (in German). Amazon.com. March 23, 2012. Retrieved October 18, 2012.
  8. "Easy [Single]". Amazon.de (in German). Amazon.com. March 23, 2012. Retrieved October 18, 2012.
  9. "Easy Maxi Edition". Amazon.de (in German). Amazon.com. March 23, 2012. Retrieved October 18, 2012.
  10. "Austriancharts.at – Cro – Easy" (in German). Ö3 Austria Top 40. Retrieved October 18, 2012.
  11. "Offiziellecharts.de – Cro – Easy". GfK Entertainment Charts. Retrieved February 14, 2019.
  12. "Luxembourg Digital Songs - April 7, 2012". Billboard.
  13. "Swisscharts.com – Cro – Easy". Swiss Singles Chart. Retrieved October 18, 2012.
  14. "Jahreshitparade Singles 2012". austriancharts.at. Retrieved 21 February 2020.
  15. "Top 100 Singles Jahrescharts 2012" (in German). VIVA. Viacom International Media Networks. Archived from the original on 6 January 2013. Retrieved 5 January 2013.
  16. "Schweizer Jahreshitparade 2012". hitparade.ch. Retrieved 21 February 2020.
  17. "Austrian single certifications – Cro – Easy" (in German). IFPI Austria.
  18. "Gold-/Platin-Datenbank (Cro; 'Easy')" (in German). Bundesverband Musikindustrie.
  19. "The Official Swiss Charts and Music Community: Awards (Cro; 'Easy')". IFPI Switzerland. Hung Medien.
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