GoTrump.com

GoTrump.com was a travel website that was launched by Donald Trump in 2006. The company later closed in 2007. The site's tagline was "The art of the travel deal", a reference to Trump's autobiography, The Art of the Deal.

GoTrump.com
Type of site
Travel website
Available inEnglish
OwnerThe Trump Organization
(Donald Trump)
URLwww.gotrump.com
(Archived from February 2006)
CommercialYes
RegistrationRequired to book travel
LaunchedJanuary 24, 2006 (January 24, 2006) in
Trump Tower, New York City, New York, United States
Current statusCeased operations in 2007 (2007)

Donald Trump announced the creation of GoTrump.com at Trump Tower in New York City on January 24, 2006.[1] Trump stated at the press conference, "I will find you the great travel deals, whether you are looking to book a luxury getaway or just want the best rate on airlines and hotels worldwide. We are already working with an esteemed group of partners including Travelocity, American Airlines, American Express, Blue Star Jets and Joonbug."[2]

The site featured 60,000 hotels,[3] including "Trump's picks", which were marketed as Donald Trump's favorite hotels and resorts.[2][4] The website was powered by Travelocity,[5] which licenses its searching and booking technology to other websites.[4]

Trump believed that the website would be a "tremendous success."[5] Henry Harteveldt, a travel industry analyst with Forrester Research and the former marketing director for Trump Shuttle,[4] called GoTrump a "vanity site" for Trump and stated that it would not make much money,[3] saying about Trump "I don't think he's expecting much. This won't generate more than a few million in revenue every year."[4] Trump promoted the website on his daily radio program, Trumped!, and expected to have the site featured in the sixth season of The Apprentice.[4] The website closed in 2007.[6][7]

Since at least March 2016, "GoTrump.com" redirected to DonaldJTrump.com, which was the official website of Trump's presidential campaign.[7][8] As of 2020 "GoTrump.com" redirects to the official website of The Lincoln Project

References
  1. Silverman, Stephen M. (January 25, 2006). "Trump's Newest Job: Travel Agent". People. Retrieved November 17, 2017.
  2. "Donald J. Trump Boards $80 Billion Online Travel Industry with the Launch of GoTrump.com". hospitalitynet.org. Hospitality Net. January 24, 2006. Retrieved March 5, 2016.
  3. "Coming and Going: The Donald Expands". The Washington Post. Washington, DC. January 29, 2006. Retrieved March 5, 2016.
  4. Tedeschi, Bob (February 6, 2006). "Now for Sale Online, the Art of the Vacation". The New York Times. Retrieved November 26, 2017.
  5. Martinez, Jose (January 25, 2006). "Trump Sez, Come Fly With Me. The Donald's on a Trip With New Travel Website". New York Daily News. Retrieved November 26, 2017.
  6. "The Many Business Failures of Donald Trump". Rolling Stone. May 11, 2011. Retrieved November 26, 2017.
  7. Resnick, Gideon; Nuzzi, Nuzzi (March 10, 2016). "A Brief History of Donald Trump's Get-Rich Schemes". The Daily Beast. Retrieved November 26, 2017.
  8. GoTrump.com → DonaldJTrump.com. Retrieved November 30, 2017.
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