Imtiaz Super Market

Imtiaz Super Market (ISM) (امتیاز سپر مارکیٹ) is a Pakistani supermarket operator that operates a chain of supermarkets across the country.[4] It is estimated that its yearly turnover is between Rs 40 billion to Rs 1000 billion, which makes it the market leader in the segment, ahead of Metro Cash & Carry Pakistan and Carrefour Pakistan.[5]

Imtiaz Super Market
TypePrivate
IndustryRetail
Founded1955 (1955)[1]
Karachi, Pakistan
FounderImtiaz Abbasi[2]
HeadquartersKarachi, Pakistan
Number of locations
16
Area served
Pakistan
Products
  • Electronics
  • movies and music
  • home and furniture
  • home improvement
  • clothing
  • footwear
  • jewelry
  • toys
  • health and beauty
  • pet supplies
  • sporting goods and fitness
  • auto
  • photo finishing
  • craft supplies
  • party supplies
  • grocery
Number of employees
7000+ (2020)[3]
Websitewww.imtiazsupermarket.com.pk

History

Imtiaz Super Market started in 1955 as a small superstore in Bahadurabad, Karachi by Imtiaz Abbasi.[6]

In 2003, they opened a store in Awami Markaz, Karachi.[6]

In 2010, they expanded by opening a store in Nazimabad, Karachi.[6]

In 2013, Imtiaz was opened in Defence, Karachi.[6]

In 2016, hypermarket was opened in Gulshan-e-Iqbal, Karachi.[6] The retailer also expanded to Punjab, Pakistan, opened supermarket in Gujranwala.[7]

In 2017, a branch was opened in Faisalabad.[6]

In 2018, two more branches were opened in Karachi in the areas of Sharafabad, and Malir by the retailer.[6]

In 2019, a Clifton, Karachi branch was opened.[6]

Stores

The company operates 16 stores throughout the country located in Karachi, Gujranwala, Faisalabad, Islamabad and Lahore.[1][8]

References
  1. "About Us". www.imtiazsupermarket.com.pk.
  2. Shaikh, Ayesha (15 May 2017). "From a kiryana to a superstore – the success story of Imtiaz Super Market".
  3. https://www.imtiazsupermarket.com.pk/about-us/
  4. "Imtiaz Super Market's new store seeks to capture upscale markets - The Express Tribune". 3 March 2013.
  5. "Pakistani brands who found success against their global competitors". The Express Tribune. 2017-06-16. Retrieved 2019-02-24.
  6. "About Us".
  7. https://profit.pakistantoday.com.pk/2016/09/24/imtiaz-super-market-expands-to-punjab-opens-first-store-in-gujranwala/
  8. "Local retail giant: Imtiaz Super Market plans Punjab, international expansion - The Express Tribune". 21 December 2015.
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