KWTO-FM

KWTO-FM "Keep Watching The Ozarks." "101.3 Real Country" (previous call letters KTXR) is a radio station broadcasting a classic country music format, licensed to Springfield, Missouri, United States. The station was previously owned by Stereo Broadcasting, a subsidiary of Meyer Communications.

For the former KWTO-FM, see KTXR.
KWTO-FM
CitySpringfield, Missouri
Broadcast areaSpringfield, Missouri
Frequency101.3 MHz (HD Radio)
Branding101.3 Real Country
SloganThe Country Music Station of the Ozarks
Programming
FormatClassic country
HD2: Smooth Jazz
Ownership
OwnerZimmer Radio of Mid-Missouri
(Zimmer Midwest Communications, Inc.)
KBFL, KBFL-FM, KTXR, KWTO (AM)
History
First air date
June 12, 1962 (1962-06-12) (as KTXR at 101.5)[1]
Former call signs
KTXR (1962–2020)
Former frequencies
101.5 MHz (1962–1993)
Technical information
Facility ID63339
ClassC
ERP97,800 watts
HAAT453.8 meters
Links
WebcastListen Live
Website1013realcountry.com

History

KTXR was a longtime beautiful music/easy listening station which had modified its format to a more contemporary Soft AC sound in recent years. The station recently unveiled a new approach dubbed "Timeless Love Songs", a mixture of classic AC/soft rock hits, classic and contemporary versions of pop standards, and smooth jazz cuts. The new format replaces the AC chart currents the station used to play with "new standards" artists such as Norah Jones, Michael Bublé, Diana Krall, Queen Latifah, Rod Stewart, and Renee Olstead.

On April 30, 2012 KTXR tweaked its format from soft AC/adult standards to mainstream adult contemporary.[2] But after three years in the format and trailing rival KGBX-FM, Meyer announced that it is moving KBFL's Southern Rock/Country hybrid format to KTXR on November 2, 2015.[3]

On November 2, 2015 at Midnight, KTXR changed their format to country, branded as "101.3 The Outlaw, Genuine Red Dirt Country", the format and branding moving over from 99.9 after both simulcasted for a short time.[4]

On August 11, 2020, after final completion of the purchase of the group of Springfield radio stations owned by Meyer Communications (KWTO (AM), KWTO-FM, KTXR, KBFL (AM), and KBFL-FM) by Zimmer Midwest Communications,[5] KWTO-FM completed a format change to soft rock with the new moniker "98.7 the Dove". In an additional surprise move, it was announced that Zimmer filed to swap the call letters of 98.7 KWTO-FM with that of 101.3 FM KTXR.[6] 98.7 the Dove immediately began identifying as KTXR-FM. The call sign change was registered by the FCC on August 20. Since KTXR was a prominent part of "The Outlaw" branding, 101.3 FM also continued to identify as KTXR for a short time (with the exception of their top of the hour station identification messages saying "101.3, KWTO-FM Springfield.")

On September 17, 2020, 101.3 FM changed their format from red dirt country to classic country, branded as "101.3 Real Country" and began officially identifying as KWTO-FM.[7]

HD Radio

KWTO-FM is licensed for HD Radio operations and features Smooth Jazz 24 hours a day on its HD2 channel.

References
  1. "Briefs". Springfield Leader-Press. June 11, 1962. p. 13. Retrieved September 15, 2020.
  2. "KTXR Springfield Shifts To Mainstream AC". RadioInsight. May 13, 2012. Retrieved September 17, 2020.
  3. Venta, Lance (October 22, 2015). "Springfield's Outlaw Moving To KTXR". RadioInsight. Retrieved September 17, 2020.
  4. "KTXR Becomes The Outlaw". FormatChange.
  5. Wheeler, Wyatt D. (July 24, 2020). "Jock 98.7 programming moving to three different frequencies in August". Springfield News-Leader. Retrieved September 17, 2020.
  6. Venta, Lance (August 10, 2020). "98.7 Springfield MO Stunting With Christmas Music Following Jock Move". RadioInsight. Retrieved September 17, 2020.
  7. "Zimmer Launches Real Country 101.3 Springfield MO". RadioInsight. September 17, 2020. Retrieved September 17, 2020.


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