KWVR-FM

KWVR-FM (92.1 FM, "Music Country") is a radio station licensed to serve Enterprise, Oregon, United States. The station, which began broadcasting in 1987, is owned by Wallowa Valley Radio, LLC. It has been granted a U.S. Federal Communications Commission (FCC) construction permit to move to 92.9 MHz, decrease ERP to 190 watts and increase HAAT to 584 meters.

KWVR-FM
CityEnterprise, Oregon
Frequency92.1 MHz
BrandingMusic Country
Programming
FormatCountry
Ownership
OwnerWallowa Valley Radio, LLC
KWVR (AM)
History
First air date
1987
Call sign meaning
Wallowa Valley Radio
Technical information
Facility ID70756
ClassA
ERP6,000 watts
HAAT-210 meters (-688 feet)
Transmitter coordinates
45°19′19″N 117°13′18″W
Links
Websitekwvrradio.net
KWVR studios in Enterprise, Oregon

Programming

KWVR-FM broadcasts a full-service country music format including local and regional news as well as community affairs programming.[1] In addition to its usual music and news programming, KWVR-FM carries select sporting events as an affiliate of the Oregon State Beavers Radio Network.[2]

History

This station received its original construction permit from the FCC on June 12, 1984.[3] The new station was assigned the call letters KWVR-FM by the FCC on July 3, 1984.[4]

In June 1984, Tri-State Communications Corporation, Inc., reached an agreement to transfer the permit for this still-under construction station to the Wallowa Valley Radio Broadcasting Corporation, a company wholly owned by Lee D. Perkins and Carol-Lee Perkins, a married couple.[5] The deal was approved by the FCC on August 13, 1984, and the transaction was completed on November 19, 1984.[6] After a series of extensions and modifications, KWVR-FM finally received its license to cover from the FCC on January 19, 1988.[7]

Former branding

In December 2008, the Wallowa Valley Radio Broadcasting Corporation agreed to transfer the license for this station to Wallowa Valley Radio, LLC, for a cash sale price of $650,000.[5][8] The transfer was approved by the FCC on January 27, 2009, and the transaction was consummated on March 1, 2009.[9] Wallowa Valley Radio, LLC, is wholly owned by members of the Frasch family of Chanhassen and Fairmont, Minnesota.[10][11] The Frasch family has owned ranching property in Wallowa County, Oregon, for more than 20 years.[12]

Awards and honors

In 1986, KWVR-FM became the smallest-market radio station to win an award from the American Women in Radio and Television.[5] The "Gracie Award", as it is known,[13] was presented at a ceremony in New York City hosted by Helen Hayes and Barbara Walters.[5] The award recognized the station for a series of biographical portraits by Molly Murrill titled "Women of Achievement in the Wallowa Country".[5]

On September 13, 2003, Lee Perkins was named Broadcaster of the Year by the Oregon Association of Broadcasters.[14][15] Citing his "significant and lasting contribution to Oregon broadcasting", the OAB presented the award to the man known as the "Voice of Wallowa County" at their annual conference in Portland, Oregon.[14][15]

Lee and Carol-Lee Perkins were chosen to preside as Grand Marshals of the 59th Annual Chief Joseph Days celebration in July 2004.[16] The annual event is held in Joseph, Oregon.

KWVR booth

References
  1. "Station Information Profile". Arbitron.
  2. "Oregon State Beaver Network". Learfield Sports. Archived from the original on October 17, 2007. Retrieved March 31, 2009.
  3. "Application Search Details (BPH-19831006AA)". FCC Media Bureau. June 12, 1984.
  4. "Call Sign History". FCC Media Bureau CDBS Public Access Database.
  5. Fletcher, Gary (December 16, 2008). "End of an era: Perkinses selling KWVR radio station". La Grande Observer.
  6. "Application Search Details (BAPH-19840625FN)". FCC Media Bureau. November 19, 1984.
  7. "Application Search Details (BLH-19870427KB)". FCC Media Bureau. January 19, 1988.
  8. "Transactions: 1-19-09". Radio Business Report. January 16, 2009. Archived from the original on September 29, 2011. Retrieved March 31, 2009.
  9. "Application Search Details (BAL-20081212AAU)". FCC Media Bureau. March 1, 2009.
  10. Ellyn, Kathleen (December 15, 2008). "KWVR has new owner". Wallowa County Chieftain.
  11. "Positional Interest Information (BAL-20081212AAU)". FCC Media Bureau. Retrieved March 31, 2009.
  12. Ellyn, Kathleen (December 18, 2008). "Retirement from Radio: After 25 years, Perkins family sells local station". Wallowa County Chieftain. Longtime local radio station owners and radio personalities Lee and Carol Lee Perkins announced Dec. 15 that Wallowa Radio KWVR has been sold to Richard, Mary and David Frasch of Chanhassen, Minn. and Enterprise.
  13. "Academies & Awards". Film Festival World. Archived from the original on March 29, 2009. Retrieved March 31, 2009. For 55 years American Women in Radio and Television has been the voice of women in U. S. electronic media. For more than 30 years the Foundation of AWRT has honored programming created for, by and about women with the Gracie Awards which encourage the realistic and multifaceted portrayal of women in the media.
  14. Wilson, Rocky (October 1, 2003). "Broadcaster surprised by award". Wallowa County Chieftain.
  15. Wilson, Rocky (September 21, 2003). "Gift of gab leads to statewide award". East Oregonian. Enterprise radio personality Lee Perkins was named Oregon State Broadcaster of the Year by the Oregon Association of Broadcasters at the OAB conference last Saturday night in Portland.
  16. Wilson, Rocky (July 22, 2004). "Broadcast team named as CJD grand marshals". Wallowa County Chieftain.
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