Nimmi Nimmi

"Nimmi Nimmi" (Punjabi: نمی نمی ; lit: Moist) is a 2014 single by the Pakistani rock band Overload. It was released on November 24, 2014 in Pakistan as a digital download,[1] Regarded as a most awaited released by band,[2] it is their first single after almost a year.[3] "Nimmi Nimmi" is a soulful-love ballad in which male protagonist vows to his lover with her memories after being left alone.[1] The song is written, directed and produced by Farhad while Sheraz serves as a co-producer and synthesizer.

"Nimmi Nimmi"
Nimmi Nimmi song official cover
Single by Overload
ReleasedNovember 24, 2014
Recorded2014
Genre
Length5:26
LabelRiot Records
Songwriter(s)Farhad Humayun
Producer(s)Farhad Humayun
Sheraz Siddiq
Overload singles chronology
"Jeet"
(2013)		 "Nimmi Nimmi"
(2014)		 "Bolo Na"
(2015)
Music video
"Nimmi Nimmi" on YouTube

Nimmi Nimmi received mixed reviews by critics and was listened to 4000 times on Soundcloud in the first 24 hours after release.[4] At 3rd Annual Hum Awards ceremony, it was nominated for Best Music Single for Farhad Humayun.[5]

About the song

The song is written, directed and produced by Farhad, while co-produced by Sheraz. Farhad describing their inspiration behind the song as "All my work is reflective of myself, feelings matter more to me than thoughts. So when I think of visuals I’m conscious of how an image makes me feel rather than what I think of it." he further expressed, "I have always been extremely observant of my surroundings and tried capturing feelings more than thoughts. My videos are a collage of visuals that I like to picture in my head. The song Nimmi Nimmi came together on its own. The music and words seemed to find their way together at the studio when Sheraz (Keyboardist of Overload) played some chords casually on the piano. Overload has always been my outlet to express my feelings without caring about whatever rules or trends the music industry is following."[6]

Music video

Synopsis

Video depicts a man who possessed all worldly pleasures but still senses a void caused by parting from his lover. Male protagonist is living with all luxuries of life but still has a whole place missing in him, when he look around in his house, he sees her in every place she had been, he vows for her comeback and desperately is in love with her.

Cast and Crew

Following is the list of brief artist that work with this record:[7]

Personnel

Track listing
  • Digital download (2014 version)

"Nimmi Nimmi" featuring Farhad Humayun and Shah bano — 5:26

Reception

With its release it tops the chart,[4] After its release on digital media, song was listened by 4,000 SoundCloud with 35,607 views and gets 1300 shares on Facebook within less than 24 hours.[8]

Accolades

The single receives following nomination at 2015 Hum Awards:[9]

Year Award Category Recipient(s) Result
2015 3rd Hum Awards Best Solo Single Farhad Humayun Nominated

See also

References
  1. "Overload releases a soulful ballad "Nimmi Nimmi" on Novemr 24, 2014". Daily Times. November 27, 2014. Retrieved March 26, 2015.
  2. "Overload's most awaited Nimmi Nimmi released". Marian Sharaf Joseph. Pakistan Tribe=. November 25, 2014. Retrieved March 26, 2015.
  3. "Overload has marked an impressive return in music industry with their new music video "Nimmi Nimmi"". The Kooza. Retrieved March 26, 2015.
  4. "Overload's Latest Song 'Nimmi Nimmi' Tops the Charts". Naqi Zafar. Brand Synario. December 26, 2014. Archived from the original on 27 March 2015. Retrieved March 26, 2015.
  5. "3rd HUM TV Awards 2015 Nominations – Viewers Choice". Fatima Sheikh. Latestlifestyle. March 10, 2015. Retrieved March 11, 2015.
  6. "Overload to launch new single Nimmi Nimmi". The Express Tribune. November 23, 2014. Retrieved March 11, 2015.
  7. "Overload 2014 Song Nimmi Nimmi Cast and Crew". Pak Media Revolution. Retrieved March 25, 2015.
  8. "A Soulful Ballad "Nimmi Nimmi" by Overloads hitting hard on Dig-media". V-mag. December 14, 2014. Retrieved March 25, 2015.
  9. "3rd Hum TV Awards: Complete Nomination List 2015". Rida Sadiq. Brand Synario. March 18, 2015. Retrieved March 25, 2015.
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