Pineapple Express (film)

Pineapple Express is a 2008 American buddy stoner action comedy film directed by David Gordon Green, written by Seth Rogen and Evan Goldberg and starring Rogen and James Franco. The plot centers on a process server and his marijuana dealer as they are forced to flee from hitmen and a corrupt police officer after witnessing them commit a murder. Producer Judd Apatow, who previously worked with Rogen and Goldberg on Knocked Up and Superbad, assisted in developing the story.

Pineapple Express
Theatrical release poster
Directed byDavid Gordon Green
Produced by
Screenplay by
Story by
  • Judd Apatow
  • Seth Rogen
  • Evan Goldberg
Starring
Music byGraeme Revell
CinematographyTim Orr
Edited byCraig Alpert
Production
company
Distributed bySony Pictures Releasing
Release date
  • August 6, 2008 (2008-08-06)
Running time
112 minutes
CountryUnited States
LanguageEnglish
Budget$26 million[1]
Box office$102.4 million[1]

Columbia Pictures released the film on August 6, 2008, and it grossed $102 million worldwide on a $26 million budget. The film received generally positive reviews from critics and has since developed a cult following. Franco was nominated for a Golden Globe Award for his performance.

Plot

In 1937, a soldier in a military facility is being observed through a two-way mirror smoking marijuana and revealing in his euphoria what he hates about the army. A high-ranking officer closes the project and deems marijuana illegal.

Seventy years later, Dale Denton, a process server and marijuana enthusiast, visits his drug dealer, Saul. Dale and Saul smoke the rare "Pineapple Express" strain together before Dale leaves to resume working. He arrives at the home of Ted Jones and witnesses Ted and police officer Carol Brazier shoot and kill an Asian man. While fleeing, Dale throws his roach containing Pineapple Express, which Ted identifies and he sends his henchmen Budlofsky and Matheson to Red, a drug dealer who tells them about Saul.

Back at Saul's apartment, Dale learns Ted is a local drug lord and could trace the roach as only Red and Saul have the Pineapple Express strain. Dale and Saul visit Red, who after a fight, reveals that Ted knows who they are and intends to kill them. Dale and Saul decide they must leave the city. They attempt to hide in the woods where Dale's car battery dies. Budlofsky and Matheson torture Red for information, and both shoot Red in the abdomen. Believing his high school girlfriend Angie is in danger, he and Saul travel to her home where they are removed at gunpoint by her father. Budlofsky and Matheson arrive at the house, but Dale and Saul depart before they can be captured and Angie's family goes to a hotel.

Dale and Saul then sell Pineapple Express to raise bus fare but Dale is arrested by police officer Bobbra. Dale tells Bobbra that he witnessed Brazier and Ted murder a man. Bobbra has long been suspicious of Brazier's corruption and says she will investigate; however, Saul, thinking he is rescuing Dale, hijacks the police car. Brazier hears on police radio of Dale's arrest and pursues Dale and Saul in a high-speed chase, but they escape. After Dale and Saul argue and split up, Saul is kidnapped and is held in Ted's lair. Dale breaks up with Angie over the phone after she talks about marriage. Dale then enlists an injured Red to help to rescue Saul but Red backs out at the last minute and Dale is captured. While Dale and Saul are waiting to be killed, they reconcile and plan an escape.

Ted's rivals, an Asian drug gang, attack the lair to avenge their fellow gangster's death. Dale and Saul free themselves but are caught by Matheson. A brawl and shootout ensues and Matheson kills Budlofsky for refusing to kill anyone. Red reappears and drives his car through the barn, killing Matheson and saving Saul, but is shot by Brazier. An Asian gangster sets off a bomb killing Ted and setting fire to the barn. Red's car explodes and lands on Brazier, killing her. Dale carries Saul from the burning lair and Red, severely wounded but still alive, also escapes and reconciles with them. They talk about their adventure over breakfast at a diner before Saul's grandmother picks them up and takes them to the hospital.

Cast

Production

The inspiration for making Pineapple Express, according to producer Judd Apatow, was Brad Pitt's character in True Romance, a stoner named Floyd. Apatow "thought it would be funny to make a movie in which you follow that character out of his apartment and watch him get chased by bad guys".[2] According to Rogen, the ideal production budget was $40 million, but due to the subject matter—"because it's a weed movie", as he described it—Sony Pictures allotted $25 million.[3] The film is named after a real cannabis strain called Pineapple Express.[4]

Rogen was originally going to play Saul, but Apatow suggested that Franco should play the role instead. After a table read, Rogen agreed, thus casting himself in the role of Dale Denton.[5]

Seth Rogen spoke with musician Huey Lewis about writing and performing the film's theme song in November 2007.[6]

Release

Sony released the film on Wednesday, August 6, 2008 and it grossed $12.1 million on its first day. Over the weekend, it opened at number two behind The Dark Knight with $23.2 million, a five-day total of $41.3 million. The film went on to gross $87.3 million in the U.S. and Canada and $14.2 million in other territories, for a worldwide total of $101.5 million.[1]

Marketing

A "red-band" trailer for the film, featuring the song "Paper Planes" by M.I.A.,[7] leaked in February 2008.[8] Sony Pictures had the video removed from YouTube within a few days of its posting.[9] Patrick Goldstein's Summer Movie Posse of the Los Angeles Times described its incorporation as "the most impressive use of M.I.A.'s 'Paper Planes' ever".[10] The film's makers had been keen on including the song in the film's main trailer and approached M.I.A.'s U.S. label Interscope Records for permission. She added "Interscope asked me and I was, like, well, since it’s just the trailer, that’s cool. I didn’t really think twice about it" stating she would have thought more carefully about permitting the song's use if it was in the main film, "scrutinizing what scene they were using it in and stuff like that".[11] Pineapple Express had an advance screening at the Just for Laughs Film Festival on July 19, 2008.[12] The film was released on August 6, 2008.[13] Cable network FX pre-bought exclusive rights to air the film after its theatrical run.[14] One particular aspect of the film that has been almost universally praised is the cinematography; Seth Rogen even joked on the commentary that "even people who hate the movie admit that it's shot well".

David Gordon Green met with Apatow, Rogen and Goldberg on the set of Knocked Up and later on the set of Superbad to discuss the project.[15] Green cited The Blues Brothers, Midnight Run, Running Scared, The Gravy Train and Stir Crazy as sources of inspiration and influence on directing the film.[15]

There was a sneak peek of the film attached to the Superbad DVD, released on December 4, 2007.

Home media

The film was released on DVD and Blu-ray on January 6, 2009. Both rated and unrated versions of the film are available. It was released on DVD and Blu-ray in Australia on December 31, 2008. Both the Blu-ray and 2-disc DVD versions of the film come with a digital copy of the unrated film.

Reception

On review aggregator Rotten Tomatoes, the film holds an approval rating of 68% based on 205 reviews, and an average rating of 6.30/10. The site's critical consensus reads, "Both funny and scatter shot, this loose-knit action/buddy/stoner comedy bridges genres and keeps a steady tempo of low ball laughs."[16] On Metacritic, the film has a weighted average score of 64 out of 100, based on 37 critics, indicating "generally favorable reviews".[17] Audiences polled by CinemaScore gave the film an average grade of "B+" on an A+ to F scale.[18]

Michael Phillips of the Chicago Tribune praised the film's script, noting that it "recalls what made Superbad worth seeing: the sidewinding conversational riffs, the why-am-I-laughing? wordplay." However, he was critical of the second half of the film, and felt that the violence in contrast to the comedy of the first half was jarring and gratuitous.[19] Kelly Vance of East Bay Express enjoyed Franco's performance, stating that he "steals the movie easily", as well as the authenticity of the film's sets.[20]

Soundtrack

The original motion picture soundtrack to the film was released on August 5, 2008.[21] Although featured in the trailer for the film,[22] the song "Paper Planes" by M.I.A. is not used in the film or on its soundtrack. Following the trailer's release, "Paper Planes" gained massive airplay and reached the top 5 on Billboard Hot 100 singles chart. Also featured in the film but absent from the soundtrack album are Grace Jones' Sly and Robbie produced cover of Johnny Cash's "Ring of Fire", the former of which can be found on her 1998 compilation Private Life: The Compass Point Sessions.

  1. "Pineapple Express" by Huey Lewis and the News (4:27)
  2. "Electric Avenue" by Eddy Grant (3:48)
  3. "Dr. Greenthumb" by Cypress Hill (3:08)
  4. "Lost at Birth" by Public Enemy (3:33)
  5. "Poison" by Bell Biv DeVoe (4:20)
  6. "Wanted Dread and Alive" by Peter Tosh (4:22)
  7. "Don't Look Around" by Mountain (3:44)
  8. "Pineapple Chase (aka The Reprise of the Phoenix)" by Graeme Revell (3:03)
  9. "Bird's Lament" by Moondog & The London Saxophonic (2:02)
  10. "Coconut Girl" by Brother Noland (3:36)
  11. "Hi'ilawe" by Arthur Lyman (1:09)
  12. "Time Will Tell" by Bob Marley (3:31)
  13. "Tha Crossroads" by Bone Thugs-n-Harmony (3:45)
  14. "Pineapple Fight (aka The Nemesis Proclaimed)" by Graeme Revell (3:08)
  15. "I Didn't Mean to Hurt You" by Spiritualized (5:12)
  16. "Everybody Have Fun Tonight" by Wang Chung (4:48)
  17. "Woke Up Laughing" by Robert Palmer (3:35)

Possible sequel

Due to the film's financial success and cult following, Rogen, Goldberg, and Apatow were interested in producing a second film. The project never came to fruition, with Rogen saying "I think we probably wanted too much money" (Apatow had placed the necessary cost of a sequel at $50 million, with Sony capping it at $45 million).[23] In order to promote Rogen's 2013 film This Is the End, which also starred Franco, Robinson, and McBride, Sony released a fake trailer for Pineapple Express 2 as an April Fool's Day prank.[24] According to Rogen and Goldberg, the homemade Pineapple Express 2 film in This Is the End depicts what they envision for the actual sequel.[25]

References
  1. "The Pineapple Express - Box Office Data, Movie News, Cast Information". The-Numbers.com. Retrieved 2010-09-04.
  2. Svetkey, Benjamin (April 18, 2008). "'Pineapple Express': High hopes for James Franco". Entertainment Weekly. Time Inc. Retrieved July 15, 2008.
  3. Halperin, Shirley (April 11, 2008). "Marijuana Movies: Riding High In Hollywood?". Entertainment Weekly. Time Inc. Retrieved July 16, 2008.
  4. Choi, Mary H.K. "Trail Blazing". The Awl. Retrieved 2016-08-20. I can only imagine Seth Rogen and crew were similarly smitten with the strain since it inspired an entire feature-length film.
  5. Goldman, Eric (March 18, 2008). "Judd Apatow: From Freaks and Geeks to Sarah Marshall and Beyond". IGN. Retrieved August 4, 2008.
  6. Halperin, Shirley (November 26, 2007). "Seth Rogen inviting Huey Lewis aboard 'Pineapple Express'?". Entertainment Weekly. Time Inc. Archived from the original on September 15, 2008. Retrieved July 15, 2008.
  7. Foerster, Jonathan (June 12, 2008). "We've got the soundtrack to your summer". Naples Daily News. Retrieved July 15, 2008.
  8. Sperling, Nicole (February 13, 2008). "And the red-band played on... or not". Entertainment Weekly. Time Inc. Archived from the original on October 5, 2008. Retrieved July 15, 2008.
  9. Sperling, Nicole (February 14, 2008). "Smoke up, Seth Rogen: 'Pineapple Express' red-band trailer is finally online". Entertainment Weekly. Time Inc. Archived from the original on October 2, 2008. Retrieved July 15, 2008.
  10. Goldstein, Patrick (April 29, 2008). "Summer Movie Posse gives its thumbs up....and down". Los Angeles Times. Tribune Company. Retrieved July 22, 2008.
  11. "M.I.A., 'Paper Planes,' and coasting to fame on 'Pineapple Express'". Entertainment Weekly. 2008-08-26. Retrieved 2008-08-31.
  12. Kelly, Brendan; Frankel, Daniel (June 17, 2008). "'Pineapple' opens comedy festival". Variety. Reed Business Information. Retrieved July 15, 2008.
  13. Mohr, Ian (June 5, 2007). "Apatow, Rogen set 'Pineapple' date". Variety. Reed Business Information. Retrieved July 15, 2008.
  14. Dempsey, John (June 24, 2008). "FX to 'Mess With the Zohan'". Variety. Reed Business Information. Retrieved September 3, 2008.
  15. Douglas, Edward (August 4, 2008). "Exclusive: Pineapple Express' David Gordon Green". comingsoon.net. Retrieved August 4, 2008.
  16. "Pineapple Express (2008)". Rotten Tomatoes. Retrieved January 3, 2021.
  17. "Pineapple Express reviews". Metacritic. Retrieved July 20, 2009.
  18. "Pineapple Express – CinemaScore". CinemaScore. Retrieved March 11, 2018.
  19. Phillips, Michael (August 5, 2008). "'Pineapple Express' stars James Franco, Seth Rogen". Chicago Tribune. Tribune Company. Retrieved November 11, 2011.
  20. Vance, Kelly (August 6, 2008). "Nice Dreams". East Bay Express. Jody Colley. Retrieved November 11, 2011.
  21. "Pineapple Express Original Soundtrack". AllMusic. Retrieved October 9, 2009.
  22. Williams, Leslie (May 14, 2008). "Leslie Williams: Selecting summer music, films". The Orion Online. Archived from the original on May 16, 2008. Retrieved July 22, 2008.
  23. Jordan Moreau (August 2, 2020). "Seth Rogen Says 'Pineapple Express 2' Was Turned Down Due to Budget Concerns". Variety. Retrieved August 2, 2020.
  24. "PINEAPPLE EXPRESS 2 - Official Trailer". Sony Pictures Entertainment. YouTube. April 1, 2013. Retrieved August 2, 2020.
  25. Rogen, Seth; Goldberg, Evan (2013-06-14). "We are Seth Rogen and Evan Goldberg - Ask Us Anything". Reddit. Retrieved 2013-06-21.
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