Snapping (song)

"Snapping" is a song by South Korean singer Chungha released on June 24, 2019, by MNH Entertainment, Stone Music Entertainment. The track acts as the title track for her Korean fourth extended play Flourishing, which was released simultaneously with the single. As of February 2021, it has over 75 million views on YouTube and 80 million streams on Spotify. "Snapping" placed first on the music show, Show Champion on July 3, 2019.[1]

"Snapping"
Single by Chungha
from the EP Flourishing
ReleasedJune 24, 2019 (2019-06-24)
Recorded2019
Genre
Length3:34
Label
Songwriter(s)
  • Park Woo-sang
  • Sola
Producer(s)Park Woo-sang
Chungha singles chronology
"Gotta Go"
(2019)		 "Snapping"
(2019)		 "Run"
(2019)
Music video
"Snapping (MNH)" on YouTube
"Snapping (Stone)" on YouTube

Background

It was announced in June that Chungha will be making her third summer comeback.[2] Music and photo teasers were released weeks before the official released of the single.

Composition

"Snapping" was written by Park Woo-sang. "Snapping" is a Latin-inspired pop song with an intense, seductive number that diverges from Chungha's previous summer singles such as "Love You", a track of "Blooming Blue", dropped in July last year.[3] The lyrics talk about the uncomfortable end of a relationship. Like a magic spell, the snap of a finger is what you need to empty your mind and welcome another new day.

Promotion

"Snapping" had its debut showcase on the day of the release, in Sogang University.[4]

Music video

The music video was released alongside the album and song on June 24, 2019. The music video includes a creation of seductive and tantalizing with dynamic choreography and bright block-colored cinematography. It was directed by Rima Yoon and Dongju Jang.

Awards and nominations
Year Award Category Result Ref.
2020 9th Gaon Chart Music Awards Song of the Year (June) Nominated [5]

Accolades
Year-end lists
Critic/Publication List Rank Ref.
Dazed The 20 best K-pop songs of 2019 10 [6]
CelebMix Top 10 KPOP songs of 2019 3 [7]
KultScene 50 Best K-pop Songs of 2019 18 [8]

Music program wins
Program Date Ref.
Show Champion (MBC Music) July 3, 2019 [9]
M Countdown (Mnet) July 4, 2019 [10]
July 18, 2019 [11]
Music Bank (KBS) July 5, 2019 [12]
Show! Music Core (MBC) July 6, 2019 [13]
Inkigayo (SBS) July 7, 2019 [14]

Charts

Release history
Region Date Format Label
Various June 24, 2019 Digital download, streaming MNH Entertainment, Stone Music Entertainment

See also

References
  1. "'쇼챔피언' 청하, 컴백하자마자 'Snapping'으로 첫 1위[종합]". Naver (in Korean). July 3, 2019. Retrieved July 3, 2019.
  2. "청하, 6월24일 컴백 확정..'썸머퀸'의 5연속 히트 정조준[공식]". entertain.naver.com (in Korean). June 7, 2019. Retrieved June 24, 2019.
  3. "Chungha releases first self-composed song on new album 'Flourishing'". The Korea Herald. June 24, 2019. Retrieved June 24, 2019.
  4. ""'금발+레드 드레스' 조합 박제해주세요"···신곡 무대서 '섹시 뱀파이어'로 변신한 청하". Naver. June 24, 2019. Retrieved June 24, 2019.
  5. 9th Gaon Chart Music Awards 율해의 기쉬(디지털음원) 후보차 (in Korean). November 1, 2019. Archived from the original on November 25, 2019. Retrieved December 6, 2019.
  6. "The 20 best K-pop songs of 2019". Dazed. December 6, 2019. Retrieved December 6, 2019.
  7. Nicholas, Ellie (December 31, 2019). "Celebmix's Top 10 KPOP songs of 2019". CelebMix. Retrieved January 2, 2020.
  8. "50 BEST K-POP SONGS OF 2019". KultScene. December 31, 2019. Retrieved January 4, 2020.
  9. "'쇼!챔피언' 청하, 1위 "더욱 노력하는 청하 될 것"". Naver (in Korean). July 3, 2019. Retrieved July 3, 2019.
  10. "'엠카운트다운' 스트레이 키즈 VS 청하, 1위 후보 격돌". Naver (in Korean). July 4, 2019. Retrieved July 4, 2019.
  11. "'엠카운트다운' 청하, '스내핑'으로 영광의 1위 재탈환 성공". News1 Korea (in Korean). July 18, 2019. Retrieved July 18, 2019.
  12. "'뮤직뱅크' 청하, 1위로 음방 3관왕..최보민-신예은, MC 데뷔 신고식[종합]". Naver (in Korean). July 5, 2019. Retrieved July 5, 2019.
  13. ""진아언니 고마워" 청하, '음악중심' 1위...여자친구·박재정·벤 컴백 [종합]". Naver (in Korean). July 6, 2019. Retrieved July 6, 2019.
  14. "<7월 첫째 주 인기가요 차트>". Seoul Broadcasting System (in Korean). July 7, 2019. Retrieved July 7, 2019.
  15. "RIAS International Top Charts Week 28". Recording Industry Association (Singapore). Archived from the original on July 18, 2019.
  16. "Digital Chart – Week 27 of 2019". Gaon Chart (in Korean). Retrieved July 11, 2019.
  17. "Snapping". July 6, 2019.
  18. "World Digital Song Sales". Billboard. July 6, 2019. Retrieved July 2, 2019.
  19. "2019년 Digital Chart". Gaon Chart (in Korean). Retrieved January 10, 2020.
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