Solé Bicycles

Solé Bicycles was founded in 2010, by University of Southern California students, Jonathan Ross Shriftman, Jacob Medwell. In 2011 other founding partners from USC; Brian Ruben, & Chapman University Students; Jimmy Standley, and Ben Petraglia, joined the team to help launch the project. Solé is a manufacturer and dealer of fixed gear/single speed bicycles, City Bikes, Dutch Step Through Bikes, & Beach Cruisers . Within the first year, Solé and its founders received recognition as Entrepreneur Magazine's "Top Five College Entrepreneurs" and a grant from Alibaba Group as the "Third Ranked Newpreneur of the Year".[1] The bikes are sold primarily online. Solé also has select retail locations, one in Venice Beach California, and the other is located on the University of Southern California Campus. The bikes are semi-customizable and offer brand name components from Oury, WellGo, and others.[2]

Solé Bicycles
IndustryBicycle manufacturer
Founded2010 (2010)
FoundersJonathan Ross Shriftman and Jacob Medwell
HeadquartersVenice, CA,
United States
Websitewww.solebicycles.com


References
  1. The Inc. Magazine in a competition sponsored by Alibaba.com.
  2. Archived October 29, 2010, at the Wayback Machine

Further reading
  • "Quest for cheaper bikes turns into niche business". Reuters.
  • "College students find success in self-made businesses". USA Today.
  • "America's Coolest College Start-Ups of 2011". Inc.com.
  • "Solé Bicycles: turning a passion into a million-dollar business". Yahoo Small Business.
  • "Meet the Bicycle That's Mastered Casual Style". GQ magazine.
  • "Behind the Scenes with Patti Payne". Puget Sound Business Journal. 2 September 2011.
  • "Bike sales are going crazy, and these startups are cashing in". Business Insider.
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