Toffifee
Toffifee (known in the United States as Toffifay) is a German brand of caramel candies, owned by the Berlin-based German company August Storck KG. Toffifee are caramel cups containing nougat, caramel and a hazelnut, topped with a chocolate button.[1] They are sold in 4, 12, 15, 24, 30, 48 and 96 piece boxes.
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 A large box of Toffifee sweets, purchased in the United Kingdom in April 2007 | |
| Product type | Confectionery |
|---|---|
| Owner | August Storck |
| Country | Germany |
| Introduced | 1973 |
| Markets | Worldwide |
| Tagline | "...there's so much fun in Toffifee!" |
| Website | www |
First sold in West Germany in 1973, Toffifee were marketed as a product "for the whole family". By 2016, Toffifee were being sold in over 100 countries. In the United States, Toffifee is marketed with an alternative spelling of "Toffifay" and an alternate package design. Elsewhere in the world, including in Canada and Europe, the brand retains its original spelling and orange box design.[2]
See also
References
- http://www.toffifee.com/about-toffifee "A smart shell with a rich inside"
- "Storck makes big US push with Toffifay". confectionerynews.com.
External links
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