WCZZ

WCZZ is a daytime-only urban adult contemporary radio station located in Greenwood, South Carolina (Lakelands area). The station is licensed by the Federal Communications Commission (FCC) to broadcast on 1090 AM and 102.7 FM with an effective radiated power (ERP) of 5,000 watts daytime and 2,250 watts critical hours on the 1090 AM and 24 hours on the FM dial at 102.7 FM.

WCZZ
CityGreenwood, South Carolina
Broadcast areaLakelands
Frequency1090 kHz
BrandingMagic 102.7
SloganGreenwood's Home for R&B and Classics
Programming
FormatUrban adult contemporary
Ownership
OwnerBroomfield Broadcasting, Inc.
WZSN
History
First air date
1973 (as WMTY)
Former call signs
WMTY (1973-2005)
Technical information
Facility ID68856
ClassD
Power5,000 watts day
2,250 watts critical hours
Transmitter coordinates
34°9′46″N 82°11′41″W
Translator(s)102.7 W274CC (Greenwood)
Links
Website1027magic.com

History

1090 AM originally signed on in 1973 as WMTY with 1,000 watts of power. Throughout its run, it has carried mostly satellite formats, originally oldies as "Cruisin' Oldies 1090", and the calls were eventually changed to the current WCZZ. In 2006, the station became "Rejoice! 1090" carrying ABC Radio's Rejoice! Musical Soul Food satellite format. The station switched to sports talk via ESPN Radio in 2007. In June 2009, that station changed to an urban gospel format.

In 2017, the WCZZ switched formats to sports talk, branded as "Fox Sports Greenwood". The station remains on the AM dial at 1090 and has added an FM translator frequency at 102.7 FM.

On November 13, 2020, WCZZ changed their format from sports to urban adult contemporary, branded as "Magic 102.7".[1]

References
  1. Magic 102.7 Debuts in Greenwood Radioinsight - November 13, 2020


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