Yoopa

Yoopa (stylized YOOPA) is a Canadian French language specialty channel owned by Groupe TVA, a division of Quebecor Media. Initially aimed at preschoolers, Yoopa now broadcasts programming targeted toward children, aged 2-11

Yoopa
CountryCanada
Broadcast areaNational
HeadquartersMontreal, Quebec
Programming
Picture format1080i HDTV
(downscaled to letterboxed 480i for the SDTV feed)
Ownership
OwnerGroupe TVA
History
LaunchedApril 1, 2010
Links
Websiteyoopa.ca
Availability
Cable
Cablevision du NordChannel 368 (SD)
CogecoOntario:
Channel 528 (SD)
Channel 583 (HD)
Quebec:
Channel 91 (SD)
Channel 525 (HD)
Shaw CableChannel 907 (SD)
Source CableChannel 291 (SD)
VidéotronChannel 29 (SD)
Channel 629 (HD)
Satellite
Bell Satellite TVChannel 144 (SD)
Channel 1874 (HD)
Shaw DirectChannel 772 (SD)
IPTV
Bell Fibe TVChannel 152 (SD)
Channel 1152 (HD)
Bell Aliant Fibe TVChannel 844 (SD)
Channel 944 (HD)
Optik TVChannel 8032 (SD)
Channel 2032 (HD)
Telus QuebecChannel 26 (SD)
Channel 528 (HD)
VMediaChannel 144 (HD, Ontario)
Channel 105 (HD, Quebec City)
ZazeenChannel 214 (HD)

A magazine for parents using the Yoopa name was launched on April 1, 2010 in conjunction with the launch of the television channel. The magazine replaced EspaceParents.ca, owned by TVA Publications, a division of Groupe TVA.

History

In February 2010, TVA Group was granted approval by the Canadian Radio-television and Telecommunications Commission (CRTC) to launch a television channel called TVA Junior, described as "a national French-language Category 2 specialty programming undertaking aimed exclusively at children from two to six years old."[1]

previous Yoopa logo (2010–2013), was used as an alternate logo until January 2014

The channel was launched on April 1, 2010 in as Yoopa.[2]

Dispute with Vrak.TV Junior

Before Yoopa's launch and its approval by the CRTC, fellow broadcaster Astral Media had been approved for a similar channel in March 2006 called Vrak.TV Junior.[3] Prior to its launch, Astral Media claimed that it had secured carriage on a number of other television providers, except Vidéotron — who has a hold of 51% of the Quebec market, the largest French market in Canada — owned by Quebecor Media, the parent of TVA Group. Astral claimed Vidéotron's refusal to carry the channel was to avoid competition for its upcoming channel, Yoopa.[4] Astral attributed the delay in the launch of Vrak Junior to Vidéotron's refusal to carry the channel. Vidéotron categorically denied the accusation.[4]

Vrak.TV Junior was launched on July 5, 2010 as Playhouse Disney Télé (now Télémagino) on Bell Satellite TV. Vidéotron launched the channel on March 1, 2011.[5]

Current programming

International distribution

References
  1. Broadcasting Decision CRTC 2010-103 CRTC 2010-02-22
  2. Yoopa: la petite enfance chez Groupe TVA, Infopresse.com, 2010-02-25 (in French)
  3. Broadcasting Decision CRTC 2006-98, CRTC, 2006-03-27
  4. Un youpi pour le Yoopa de TVA?; Cyberpresse.ca; 2010-02-27 (in French)
  5. PLAYHOUSE DISNEY TÉLÉ LAUNCHES ON VIDÉOTRON CNW, 2011-03-01
  6. http://tvschedule.zap2it.com/tvlistings/ZCSGrid.do?stnNum=67448&aid=tvschedule
  7. http://yoopa.ca/activites-et-loisirs/decouvrez-la-programmation-dautomne-de-yoopa
  8. http://universenfant.yoopa.ca/heros/peppa
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