WTYB
WTYB (103.9 FM) is a radio station licensed to serve Bluffton, South Carolina, United States. The station is owned by Cumulus Broadcasting.
City | Bluffton, South Carolina |
---|---|
Broadcast area | Savannah, Georgia Hilton Head, South Carolina |
Frequency | 103.9 MHz |
Branding | Magic 103.9 |
Slogan | Classic Soul and Today's Best R&B! |
Programming | |
Format | Urban AC |
Ownership | |
Owner | Cumulus Broadcasting (Cumulus Licensing, LLC) |
History | |
First air date | March 1978 (as WGEC) |
Former call signs | WGEC (1978-1995) WSGF (1995-1998) WSIS (1998-2004)[1] |
Call sign meaning | W T Y Bee Island |
Technical information | |
Facility ID | 14069 |
Class | C2 |
ERP | 50,000 watts |
HAAT | 105 meters (344 ft) |
Transmitter coordinates | 32°03′33″N 81°00′57″W |
Links | |
Webcast | Listen live |
Website | magic1039fm.com |
It broadcasts an Urban AC music format targeted to Savannah, Georgia.[2]
Station history
Originally launched as WGEC, licensed to Springfield, Georgia, in March 1978, this station first aired an urban adult contemporary music format from 1998-2003 as WSIS "Kiss 104" and then as "V103.9". Briefly in 2005, the station aired an Oldies format as "Cool 103.9."
The station was assigned the WTYB call letters by the Federal Communications Commission on July 9, 2004.[1] After stunting with Christmas music and the greatest hits of Johnny Cash, the station debuted as "Magic 103.9" with an Urban AC format on January 8, 2006.
In November 2007, Cumulus attempted to transfer ownership of WTYB to a trustee, Stratus Radio LLC, with the intention of selling it to another owner in order to meet FCC ownership caps.[3] That deal, however, ultimately fell through and Cumulus Licensing LLC retained the broadcast license.
In April 2011, after the Cumulus merger with Citadel Broadcasting, it was determined that WTYB would be one of several stations spun off to Volt Radio, LLC. The station was reclaimed from the trust effective April 28, 2016.
References
- "Call Sign History". FCC Media Bureau CDBS Public Access Database.
- "Station Information Profile". Arbitron.
- http://fjallfoss.fcc.gov/prod/cdbs/forms/prod/getattachment_exh.cgi?exhibit_id=586158
External links
- WTYB in the FCC's FM station database
- WTYB on Radio-Locator
- WTYB in Nielsen Audio's FM station database