Four Star Television

Four Star Television, also called Four Star International, was an American television production company. Founded in 1952 as Four Star Productions by prominent Hollywood actors Dick Powell, David Niven, Charles Boyer, and Joel McCrea, it was inspired by Lucille Ball and Desi Arnaz founding Desilu Productions a year earlier. McCrea left soon after its founding to continue in films, television and radio, and was replaced by Ida Lupino as the fourth star—although Lupino did not own stock in the company.[1]

Not to be confused with Four Star Records.
Four Star Television
IndustryTelevision production
FateSold to Compact Video as the result of a LBO by MacAndrews & Forbes
SuccessorsFour Star International
Founded1952 (as Four Star Productions)
Incorporated as Four Star Television on Jan. 12, 1959.
Defunct1997, after purchase to New World Television
HeadquartersBeverly Hills, California
Costa Mesa, California
Key people
David Charnay
Dick Powell
David Niven
Ida Lupino
Charles Boyer

Four Star produced several popular programs in the early days of television, including Four Star Playhouse (its first series), Dick Powell's Zane Grey Theatre, Stagecoach West, The June Allyson Show (also known as The DuPont Show Starring June Allyson), The Dick Powell Show, Burke's Law, The Rogues and The Big Valley. Despite its stars sharing equal billing, Powell played the biggest role in the company's early success and growth.

Powell became President of Four Star within a few years of its formation and, in 1955, Four Star Films, Inc. was formed as an affiliate which produced such hit shows as The Rifleman; Trackdown; Wanted: Dead or Alive; Richard Diamond, Private Detective and The Detectives Starring Robert Taylor. There were also failed series, like Jeannie Carson's Hey, Jeannie!

In late 1958, Four Star Productions and Four Star Films were merged into a new holding company called Four Star Television, and began publicly trading on the American Stock Exchange on January 12, 1959. After Powell's death Four Star was led by Thomas McDermott, followed by Aaron Spelling. It was then purchased and developed for global film and television markets by David Charnay, and subsequently was sold to Ron Perelman; Perelman sold it to 20th Century Fox Television in 1996.[2][3][4]

History

Dick Powell

Dick Powell, a Hollywood veteran of twenty years in 1952, longed to produce and direct. While he did have some opportunities to do so, such as RKO Radio Pictures' The Conqueror (1956) with John Wayne, Powell saw greater opportunities offered by the then-infant medium of television.

Four Star Playhouse
Main article: Four Star Playhouse

Powell came up with an idea for an anthology series, with a rotation of established stars every week, four stars in all. The stars would own the studio and the program, as Lucille Ball and Desi Arnaz had done successfully with the Desilu studio.

Powell had intended for the program to feature himself, Charles Boyer, Joel McCrea and Rosalind Russell; however, Russell and McCrea backed out, and David Niven came on board as the "third star". The fourth star would be a guest star at first. CBS liked the idea, and Four Star Playhouse made its debut in the fall of 1952. While it ran on alternate weeks during its first season (the program it alternated with was the television version of Amos 'n' Andy), it was successful enough to be renewed and become a weekly program beginning with the second season and until the end of its run in 1956.

Actress/director Ida Lupino was brought on board as the pro forma fourth star, though unlike Powell, Boyer, and Niven, she owned no stock in the company.

Westerns

Following the cancellation of Four Star Playhouse, two new programs came on CBS: a comedy called Hey, Jeannie! which starred Jeannie Carson, and a western anthology show Zane Grey Theater, more formally named Dick Powell's Zane Grey Theater. Carson's show ran for just a season, but Zane Grey Theater ran for four. It hosted the pilot episodes for Trackdown starring Robert Culp (which in turn hosted a pilot for Wanted: Dead or Alive with Steve McQueen), The Westerner with Brian Keith, Black Saddle with Peter Breck and Russell Johnson and The Rifleman.

Richard Diamond, Private Detective

In 1957 it debuted the first of its many police/detective shows, Richard Diamond, Private Detective. The "Diamond" series was originally created for radio by Blake Edwards, and the character played by Powell, but Edwards, with Powell's approval, recast the character with the then-unknown Clark Gable-lookalike David Janssen. Other crime series by Four Star included Target: The Corruptors! with Stephen McNally and Robert Harland, The Detectives starring Robert Taylor, Burke's Law starring Gene Barry, and Honey West starring Anne Francis and John Ericson.

The Rogues

Another program, The Rogues, starred Boyer and Niven with Gig Young. This was (after Four Star Playhouse) the closest the studio's owners would come to appearing on the same program. The idea was for the three actors to alternate as the lead each week playing moral con-man cousins out to fleece reprehensible villains, often with one or two of the others turning up to play a small part in the caper (real ensemble episodes were rare).

The schedule of who pulled leading man duty was largely determined by the actors' movie commitments, thereby giving Niven, Boyer, and Young additional work between film roles. In any event, Young wound up helming most of the episodes since he usually had more spare time than Niven or Boyer, but even he had to be replaced by Larry Hagman as another cousin for two episodes when Young was too busy. The series only lasted through the 1964-65 season.

A powerhouse Hollywood launching pad

The studio was successful in the late 1950s as a result of the success of its programs. Four Star also helped bring some prominent names in television and movies to public attention including David Janssen, Steve McQueen, Robert Culp, Chuck Connors, Mary Tyler Moore, Linda Evans, Jeannie Carson, Lee Majors, The Smothers Brothers, Aaron Spelling, Dick Powell, David Niven, Joel McCrea, Charles Boyer, Ida Lupino and Sam Peckinpah. The studio was well known as being sympathetic to creative staff. Powell often battled with network executives on behalf of writers, directors, and actors.

Dick Powell's death, Aaron Spelling's Exit

On January 2, 1963, a day after his last appearance on his program The Dick Powell Show aired, Dick Powell died of stomach cancer. The stomach cancer was likely a result of having directed Howard Hughes's The Conqueror, amidst dust clouds of atomic test radiation in Utah. Out of a cast and crew of 220 people, 91 contracted various forms of organ cancers by 1981, including stars John Wayne and Agnes Moorehead.[5]

An ad executive named Thomas McDermott was brought in to run the studio for Niven, Boyer, and Powell's family. But without Powell's vision, the studio went into a period of decline. Within two years after Powell's death, Four Star had decreased to only five programs on the air. After another two years, all but one; The Big Valley was gone. Aaron Spelling began his career at Four Star Television as a staff writer and after a number of hits began producing television shows for Four Star. Spelling left the studio in 1966 to form his own production company with Danny Thomas, Thomas Spelling Productions.[6][7]

For a brief time, Four Star Television owned Valiant Records, but sold the label to Warner Bros. Records in 1966, shortly after pop group The Association released their first records for the label. Early copies of the album And Then... Along Comes the Association show the Four Star disclaimer blacked out at the bottom of the label.

David Charnay's Acquisition

From 1967 to 1989, David Charnay was the leader of a buyout group that owned a controlling interest in Four Star Television and subsequently renamed the television company: Four Star International.[8] For more than two decades, he served as President, Chief Executive Officer and Chairman of the Board of Four Star. He directed the company, employing his only son, John Charnay as Director of Public Relations, as well as employing many of Hollywood's leading producers, stars, and executives of the late 20th and early 21st century, including Deke Heyward, Morey Amsterdam, Dick Colbert, Tony Thomopoulos, and collaborating with Aaron Spelling and George Spota for continued film and television projects, as well as many Hollywood stars and starlets before many producers advanced to create their own companies.[9][10][11][12][13][14][15][16][17][18][19]

Four Star amassed a sizable inventory of programs for syndication, then the world's largest syndication company.[3] Charnay led a turnaround in Four Star that involved both vertical integration and horizontal integration, which developed the company into a global powerhouse syndicator of its large collection of shows that included: The Rifleman, Wanted: Dead or Alive, The Rogues, Zane Grey (Original Title: "Zane Grey Theater") and The Big Valley. While it did get a hit of sorts in producing a show called Thrill Seekers, (which was a sort of proto-reality TV program, and the first reality show in the United States), the studio's primary niche was in its successful syndication to global film and television audiences.[4]

Final Acquisitions: Robert Seidenglanz, Ronald Perelman and Rupert Murdoch

David Charnay sold Four Star to Robert Seidenglanz's Compact Video Systems in 1989 which was then owned by Ronald Perelman.[20] After Compact Video shut down, its remaining assets, including Four Star, were folded into majority shareholder Ronald Perelman's MacAndrews and Forbes Incorporated. In 1989, Perelman acquired New World Entertainment and Four Star became a division of New World. After Four Star International became part of New World, Four Star operated as in-name-only. In 1993, Four Star acquired 50% of Genesis Entertainment. As part of the acquisition, Genesis acquired television distribution rights of Four Star's 160 feature films and television series.[21]

Four Star International is now owned by The Walt Disney Company, with most of its library of programs controlled by 20th Century Fox Television as a result of the buyout between Rupert Murdoch and Ron Perelman in 1996.[2][22][23][24][25]

Four Star International's Asset Diversification

With the subsequent sale of New World to 20th Century Fox (now owned by The Walt Disney Company) in 1997, the Four Star catalogue is now owned by 20th Television, one of Disney's TV distribution units, with a few exceptions:

Programs

References
  1. "Joel McCrea Biography and History". Turner Classic Movies. October 20, 1990. Retrieved November 19, 2017.
  2. "Perelman's Not Out of the Game Just Yet". Los Angeles Times. July 18, 1996. Retrieved November 15, 2017.
  3. "Four Star International". Bloomberg. 1989-04-13. Retrieved 2017-11-18.
  4. "David Charnay, former Four Star Chief". Variety. 2002-10-07. Retrieved 2017-11-18.
  5. Karen G. Jackovich, Mark Sennet (November 10, 1980). "The Children of John Wayne, Susan Hayward and Dick Powell Fear That Fallout Killed Their Parents". People magazine. Retrieved March 22, 2009.
  6. Candy Spelling (November 7, 2013). "A Prime-Time Life on Display". Huffington Post. Retrieved November 14, 2017.
  7. "Aaron Spelling Obituary". The Daily Telegraph. June 26, 2006. Retrieved November 14, 2017.
  8. "David Charnay, 90, TV Production Chief". The New York Times. 2002-10-09. ISSN 0362-4331. Retrieved 2016-10-04.
  9. "The youngest TV executive in Hollywood is John Charnay, of Four Star International. He's all of 25!". The Indianapolis Star. 1975-02-02. p. 33. Retrieved 2017-11-18.
  10. "The youngest TV executive in Hollywood is John Charnay, of Four Star International. He's all of 25!". Detroit Free Press. 1975-03-26. p. 50. Retrieved 2017-11-18.
  11. "John Charnay, director of public relations,Four Star International, and news editor of The Hollywood Reporter, joins ICPR public relations, Los Angeles, as account executive". Broadcasting & Cable. 1977-05-02. p. 73. Retrieved 2017-11-18.
  12. "When Aaron Spelling Ruled Television: An Oral History of Entertainment's Prolific, Populist Producer". The Hollywood Reporter. 2015-09-18. Retrieved 2017-11-18.
  13. William H. Taft (1986). Encyclopedia of Twentieth Century Journalists. Routledge. p. 342. ISBN 9781317403258.CS1 maint: uses authors parameter (link)
  14. Harris M. Lentz III (2002). Obituaries in the Performing Arts, 2002: Film, Television, Radio, Theatre. McFarland Publishing. p. 135. ISBN 0786414642.CS1 maint: uses authors parameter (link)
  15. "Morey Amsterdam, Actor, Comedian, Writer". L.A. Times. 1996-10-28. Retrieved 2017-11-18.
  16. "Obituary: Morey Amsterdam". The Independent. 1996-11-04. Retrieved 2017-11-18.
  17. "TV pioneer Dick Colbert dies". The Hollywood Reporter. 2009-08-25. Retrieved 2017-11-18.
  18. "Archives, 1977, Broadway". New York Times. 1977-01-28. Retrieved 2017-11-18.
  19. "Tony Thomopoulos, Producer". IMDb. 2017-11-18. Retrieved 2017-11-18.
  20. CROUCH, GREGORY (1987-12-22). "Reasons Emerge for the Liquidation of Compact Video". Los Angeles Times. ISSN 0458-3035. Retrieved 2016-10-04.
  21. "LA Times"Four Star Acquires 50% of Genesis Entertainment articles.latimes.com, Retrieved on 12 June 2016
  22. https://images-na.ssl-images-amazon.com/images/I/513CKT1MCTL.jpg
  23. http://www.encyclopedia.com/doc/1G1-92526318.html
  24. "OBIT/Hollywood Producer and Novelist David B. Charnay Dies at Age 90". Business Wire. October 7, 2002.
  25. McLellan, Dennis (October 6, 2002). "David Charnay, 90; Journalist, Publicist and TV Syndicator". The Los Angeles Times.
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