BET Her

BET Her is an American basic cable television network owned by ViacomCBS Domestic Media Networks. The network is a spin-off of BET with a focus on general entertainment targeting African-American women.

BET Her
CountryUnited States
Programming
Language(s)English
Picture format1080i HDTV
(downscaled to letterboxed 480i for the SDTV feed)
Ownership
OwnerBET Networks
(ViacomCBS Domestic Media Networks)
Sister channelsBET
BET Gospel
BET Hip-Hop
BET Jams
BET Soul
SHO×BET
History
LaunchedJanuary 15, 1996 (1996-01-15)
Former namesBET on Jazz (1996–2002)
BET Jazz (2002–2006)
BET J (2006–2009)
Centric (2009–2017)
Links
Websitewww.bet.com/bet-her.html
Availability
Cable
Available on most cable systemsChannel slots vary
Satellite
Orby TVChannel 257
Dish NetworkChannel 251 (HD/SD)
DirecTVChannel 330 (SD)
IPTV
AT&T U-verseChannel 515 (SD Only)
Verizon FiOSChannel 220 (SD)
Channel 720 (HD)
Streaming media
fuboTVInternet Protocol television
PhiloInternet Protocol television

The channel originally launched in 1996 as BET on Jazz, a spin-off from BET with a focus on jazz music programming targeting African Americans. In 2006, the network was re-positioned as BET J, which carried a broader array of music programming of interest to the demographic (accompanying its sister soul and hip-hop-oriented digital networks). In 2009, the network relaunched as Centric, with a focus on lifestyle and music programming targeting an upscale African-American audience. In 2014, the network re-positioned its programming to target African-American women, and in 2017, re-branded under its current name.

As of February 2015, approximately 51,829,000 American households (44.5% of households with television) received the network.[1]

History

The channel launched on January 15, 1996, as BET on Jazz,[2] as a spin-off channel to BET. In 2002, it was renamed BET Jazz. On March 1, 2006, the network was re-branded as BET J and the focus shifted from a pure jazz channel to a more general interest service. While jazz music still remained the stated primary focus, programming expanded to include a block of Caribbean programs as well as some R&B, neo soul, reggaetón and alternative hip hop. To a lesser extent, BET J also focused on go-go, electronica and alternative rock. Programs included My Two Cents with Keith Boykin, Bryonn Bain, Crystal McCarey Anthony and Staceyann Chin, The Best Shorts hosted by Abiola Abrams, Living the Life of Marley about Ky-Mani Marley, My Model is Better Than Your Model with Eva Pigford and The Turn On hosted by Charlotte Burley.

On April 24, 2009, network officials announced it would rebrand BET J as Centric, a new general entertainment network with lifestyle and music programming targeting "upscale" African-American adults. The new channel was considered to be a competitor to TV One, a similar network catering the demographic. Centric's initial lineup primarily featured programming sourced from other MTV networks and programming previously announced for BET J. The network planned to launch more original programs in 2010, such as the reality series Keeping Up With The Joneses and Model City. The channel also picked up reruns of the music series Soul Train and revived the Soul Train Music Awards. Centric launched on September 28, 2009; its launch day primetime programming featured a tribute to Michael Jackson.[3][4][5]

At its 2014 upfronts, Viacom announced that it would re-position Centric as a network targeting African-American women. Included in the repositioning was a development deal with Queen Latifah's Flavor Unit Entertainment (which saw a fourth season renewal for its comedy-drama Single Ladies, moving from VH1).[6][7] On September 25, 2017, Centric rebranded as BET Her in an effort to reinforce the network's commitment to its new target audience and restore its connection to the BET brand.[8]

Programming

This is a list of programs broadcast by BET Her as of August 2020.[9]

Current

Music Video Blocks
  • BET Her Playlist
  • Lifted
  • Morning Glow
  • Reminisce
  • Strictly R&B

BET Series & Specials

Former

See also

References
  1. Seidman, Robert (February 22, 2015). "List of how many homes each cable network is in as of February 2015". TV by the Numbers. Zap2it. Archived from the original on February 23, 2015. Retrieved March 10, 2015.
  2. BET HOLDINGS, INC. REPORTS 2ND QUARTER EARNINGS PER SHARE INCREASE OF 19 PERCENT, PR Newswire, March 11, 1996
  3. "BET, MTV Take Aim At TV One With Centric Network". Multichannel News. Retrieved October 7, 2017.
  4. "BET, MTVN Unveil Centricl". Multichannel News. Retrieved October 7, 2017.
  5. Flint, Joe (April 24, 2009). "BET to cater to middle-aged blacks with Centric cable channel". Los Angeles Times. ISSN 0458-3035. Retrieved October 8, 2017.
  6. "Centric to Center on African-American Women". Multichannel News. Retrieved October 8, 2017.(subscription required)
  7. Obenson, Tambay A. "Watch Rebranded Centric TV Promo ("The First Network Designed for Black Women") + 'Single Ladies' Returns". IndieWire. Retrieved October 8, 2017.
  8. Littleton, Cynthia (April 27, 2017). "BET Sets New Comedies, Rebrands Centric and Nabs 'The Breaks', 'Hit the Floor' from VH1". Variety. Retrieved July 18, 2017.
  9. Zap2it – BET Her
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